Bachelor of Communication and Media (Advertising)

• Advertising is an essential part of commercial and not-for-profit organisations throughout the world, and is a key tool used to grow businesses and communicate to audiences.
• Learn how to create concepts, understand audiences and pitch effective messages.
• Learn how to plan, pitch and implement an advertising campaign.
• Develop your expertise across a range of media in both traditional and digital platforms, with a particular focus on social media.

Pre-requisites

To study this degree we assume you have sound knowledge in:

• English (Units 3 & 4, C) 

We assume that your knowledge is equivalent to a grade C or higher in Units 3 and 4 at high school level (typically studied in Year 12). Find out more about assumed knowledge.

English language requirements

You are required to satisfy the applicable English language requirements and this degree requires a minimum of IELTS 6.0 or equivalent. If you do not meet the English language requirements you may apply to study a University-approved English language program.

Recognition of prior learning or work experience

If you have previously studied in your home country, you may be eligible for recognition of prior learning to reduce the number of courses that you need to study to finish your program.

• Graduates will have the skills needed to gain employment in careers such as a copywriter, ad creative, advertising sales executive, marketing and communications officer, brand manager, production manager, digital marketing coordinator, client service manager or advertising content curator. 

Your actual fees may vary depending on the courses you select. We review our fees annually so these may be subject to change.