The Design and visual communication department, in its graphic design and design for digital media branches, is one of the visual communication channels that are used to deliver a clear visual message to a specific audience, wherein the designer can find a solution for any problem by transferring the message from the manager to the audience.
The design and visual communications department reinforces students with enough competencies to help them discover and develop their skills in creative and special design. By combining traditional practice which is based on handwork and the use of digital technology. This creative journey will take root through an extensive group of projects assigned to them and have connection with visual communication design. In fields such as designing for publishing mediums (books, magazines, and newsletters), marketing (advertising in newspapers, magazines, roads, stickers, brochures and flyers), awareness and mentoring (organizing information and signs), digital technology designing (web, effective technology on networks, mobile applications, Animations, effective digital designing, and so on and so forth), and anything related to life and its style.
At the end of this journey, the student’s visual language will be developed and they will build a clear understanding of the creative industries in the design market in which he or she wishes to work.
Vision
The design and visual communication department aims to introduce an academic programs that is distinguished in graphic design and design for digital media, and works on stimulating the creative spirit among students, by providing students with the knowledge and skills that qualify them to become involved in the design market and also in the comprehensive development process.
Message
To graduate a designer who is able to work in the design industry market, fulfill its needs, provide technical advice to institutions and factories that work in the same field, and to establish a link between the designer and the community by solving the problems in design industry market. This is done by honing the creative talents of designers to prepare leaders in the interior design field.
Department objectives
- Produce creative designers and specialized thinkers capable of meeting the demands of graphic design and digital media design. This is achieved by offering high-quality educational programs that meet international standards and address the needs of the local community.
- Support students in developing skills and competencies to create innovative and distinctive designs that reflect environmental elements and emphasize their interconnectedness in both form and content.
- Operate within an organized, updated scientific framework to enhance the teaching of design and visual communication.
- Foster an educational environment that encourages students to engage in scientific research by enhancing the knowledge and skills of department faculty members.
- Develop study plans that align with labor market demands and promote the continuous enhancement of modern teaching methods, aiming to ensure quality and produce graduates compatible with the local and international job markets.
- Organize conferences, forums, seminars, and specialized scientific workshops to cultivate and share creative and technical ideas at local and international levels in the fields of design and visual communication.
- Strengthen students’ connections with the college and department during and after their studies by integrating them into curricular and extracurricular activities within the college's creative environment. This fosters the development of their talents and instills qualities such as competition, perseverance, diligence, and self-improvement.