Advertising & Digital Marketing BA (Hons)

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This is an exciting time to enter the marketing communications industry as advertisers develop campaigns for an increasingly complex and interesting media landscape. Throughout this Advertising & Digital Marketing Degree, you will have the opportunity to work on a wide range of digital platforms and traditional advertising media as you plan and create real campaigns. The degree culminates in a pitch to a leading company in the advertising industry, providing practical preparation for work in advertising and digital marketing roles.

Our Advertising & Digital Marketing Degree suits those interested in creativity, tech and business with recent students working at companies such as Google, Disney, YouTube, The Financial Times, MediaCom, Next, Superdrug, Sainsburys, Publicis, Bauer Media and WPP.

Professional Body: Digital Marketing Institute and Chartered Institute of Public Relations

Ranked 8th for Marketing in the UK according to the National Student Survey 2024*

*Calculations are based on Office for Students (OfS) data based on the average positivity measure across all NSS questions for CAH3 taught all modes, all levels, limited to HEIs.

Entry Requirements

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• A typical offer for the Integrated Foundation Year would be:

  • DEE at A level or
  • MPP at BTEC/Cambridge Technical or
  • Pass (D or E) at T Level.

  We welcome applications from students with a mix of A levels and BTEC/Cambridge Technical qualifications.

  For more information on how to make an application please visit our How to Apply pages for Home and EU, and International students.

• All International and EU students applying for a course with us must meet the following minimum English language requirements:

  • IELTS 6.0 (or equivalent) with a minimum of 5.5 in all bands for study at undergraduate level

  For information regarding English language requirements at the University, please see our IELTS page.