AI, Data and Communication MA

    AI, Data and Communication MA

    Duration1 year(s)
    Tuition Fee
    GBP 23,918 / Year
    Next IntakeSeptember 1, 2026

    AI, Data and Communication MA

    About

    Course summary

    It is estimated that there will be 97 million data-related jobs by 2025, and many of these will require employees with strong analytical and communication skills who are able to connect data with the needs of an ever-growing range of sectors.

    The AI, Data and Communication MA is one of the few in the UK to combine media and communications with an accessible introduction to computer science. While you will learn about some of the technical and practical aspects related to AI and data, the focus will be on encouraging you to think critically about how data is used, the ethical issues around AI, and what the big data revolution means for society now and for future generations.

    This interdisciplinary MA – which welcomes graduates from a range of backgrounds – will equip you for fascinating job roles at the nexus of AI, data and communication, with the right expertise and knowledge to talk to data scientists, designers, marketeers, policy advisors and other stakeholders across a variety of disciplines.

    The course allows you to examine the impact of AI applications on society globally, using advanced research skills to analyse and debate the subject. You can also choose from optional modules which focus on AI and data from a political, economic, cultural or international relations perspective. While all students study a core introductory module in data science which includes practical lab sessions, you can also extend your technical knowledge via optional modules which explore technologies and applications such as data mining, data visualisation and machine learning.

    Combining hands-on practical learning with theory and analysis, this cross disciplinary course will give you the critical, analytical and creative skills you need to help shape our digital future.

    Top reasons to study with us

    • Westminster is ranked top 15 among UK institutions for Communication and Media Studies in the QS World University Rankings 2023
    • Study in London – a global hub for data, AI and digital innovation – as part of a diverse international community of students
    • Draw on research and attend seminars and events within our world-leading research centres: the Communication and Media Research Institute (CAMRI) and Centre for Research and Education in Arts and Media (CREAM)
    • Undertake a major independent research project on an agreed topic, under the supervision of an academic expert
    • Benefit from our strong links with organisations in data and AI including Ada Lovelace Institute, Alan Turing Institute, AmnestyTech, BBC Research & Development, DataKind UK, InnovateUK, London Office of Technology and Innovation, Open Data Institute, Tactical Tech and TechUK
    • Hear from industry speakers. Previous examples have included Jasmine Eskenzi, Founder and CEO of The Zensory

    Requirements

    Entry Requirements

    A minimum of an upper second class honours degree (2:1) or a lower second class honours degree (2:2) and substantial relevant work experience.

    If your first language is not English you should have an IELTS 6.5 overall, with at least 5.5 in each element.

    Applicants are required to submit one academic reference.

    Recognition of prior learning and experience

    If you have previously studied at university level, or have equivalent work experience, academic credit may be awarded towards your course at Westminster. For more information, visit our Recognition of Prior Learning page.

    Application process

    Visit our How to apply page for more information on:

    • the application process
    • what you need to apply
    • deadlines for applications

    More information

    Career

    The course focuses on the three skills ranked as the most in-demand by businesses and other organisations according to the World Economic Forum’s Future of Jobs Report – analytical thinking, creative thinking, and AI and big data. Graduates go on to work in a wide variety of sectors including the media and creative industries, PR and advertising, technology (data mining, data analytics), consulting, research and development, and regulation and policy. They work for organisations from large multinationals to government bodies to start-ups. Some go on to further study such as an MPhil or PhD.

    This course will prepare you for roles such as:

    • Data analyst
    • Data policy advisor
    • Data strategist
    • Marketing data manager
    • Social media data analyst
    • Digital campaigner
    • Customer data manager

    Graduates from this course have gone on to work at organisations including:

    • Hearst UK
    • London School of Economics
    • PriceWaterhouseCoopers
    • UK Government
    • United Nations

    Fee Information

    Tuition Fee
    23,918 / year

    AI, Data and Communication MA

    University of Westminster

    University of Westminster

    United Kingdom

    United Kingdom, London