BA (Hons) Sports Business Management

Immerse yourself in the business side of sport, studying events, sponsorship, entrepreneurship, and more. Benefit from an applied degree, strengthening your knowledge, understanding and experience in different business sectors. 

You graduate industry-ready thanks to work placements, and top additional qualifications, including the CIM Level 3 Award in Marketing Principles. 

Focus on gaining practical experience, with everything from your modules to your assessments designed in line with industry, to ensure you hit the ground running once you graduate. You could find yourself leading an assessment centre on campus, or pitching an idea for a new start-up with the help of our innovation, careers and enterprise team. You develop the business skills and experience that employers are looking for. 

Everything you study has been informed by industry. You'll learn how to succeed in a broad, resilient and exciting industry. Whether thats in events, marketing, and facility management, or even as an app developer or a business-leader, career opportunities are diverse. 

For the duration of this course we register you as a student member of CIMSPA (Chartered Institute for the Management of Sport and Physical Activity). This gives you access to a whole network of business-related benefits, including courses  and data. 

What you'll study

This course covers a broad range of fundamental business and management topics through core modules, in finance, economics, and marketing.

This course is comprised of both compulsory and optional modules, which you'll be able to choose from to suit your interests and career goals.

Optional modules change each year in line with student, industry and research demands - you'll find recent topics studied below. You can attend introductory sessions for optional modules before deciding which ones to study.

Level four (year one)

This year will provide you with core business skills and knowledge, covering finance, economics, and marketing. Youl also be introduced to the sports industry, studying contemporary issues linked to the business and management of sport.