Bachelor of Business (Marketing and Management)

The Bachelor of Business (Marketing and Management) will prepare you for professional work in a contemporary business environment. Your studies will include core subjects in market research and consumer behaviour, business strategy, social media, communications and more.

This course provides you with real experience in your chosen profession, through our Co-operative Model. Please see the Work integrated learning section below for more details

Academic entry requirements

Successful completion of Australian Year 12, or overseas equivalent.

English language requirements

Overall Academic IELTS band score of 6.0, with no band less than 6.0, or equivalent.

Change management consultant

Marketing Manager

Business manager

Digital business strategist

Business owner

Social media specialist

Manager

Marketing representative

Social media manager

Marketing officer

Entry requirements vary from program to program, but generally require completion of an Australian bachelor degree, or overseas equivalent, with specified minimum grades (or marks) in relevant subjects. A period of work experience, following graduation, may also be required for some programs. For information on the entry requirements for your chosen program, please refer to our International Program Guide or our Course Finder.