The Bachelor of Commerce in Business Technology Management gives you the business skills you need for any industry, with a focus on how products and services are bought and sold via the Internet and other electronic systems.
Athabasca University’s e-Commerce program uses online enhancements to imitate the e-commerce business environment. You will learn how e-commerce systems and models affect
- strategic management
- marketing
- organizational design
- supply chain management
- financial and other management information systems
When you complete this program, you will be ready to help organizations integrate online business processes and practices. You may even decide to launch your own e-commerce venture.
Why take the Bachelor of Commerce?
The Bachelor of Commerce is one of the most highly recognized credentials in the Canadian business community. This technically based business degree explores all core areas of business including
- marketing
- statistics
- financial and management accounting
- finance
- information systems
- organizational behaviour
- commercial law
PLG 1: Our graduates will be effective decision makers.
The intent of this goal is the ability to analyze a given business situation and propose an appropriate course of action. It includes skills in critical thinking and problem solving as well as an applied understanding of current business issues.
PLG 2: Our graduates will be capable communicators.
This goal means the ability to produce quality written documents and give effective oral presentations—to analyze your audience and the communication situation, and create effective academic papers, business reports, infographics, or slide presentations that meet your needs and fulfill your goals as an effective communicator.
PLG 3: Our graduates will have ethical awareness.
The goal is to enable you to identify relevant ethical issues in a given situation—what is at stake, and why your choices are important to business and society.
PLG 4: Our graduates will have a global perspective.
In today’s business environment, you need to be able to identify the opportunities and challenges of operating within complex local, regional, and global environments, which is the purpose of this goal.
PLG 5: Our 4-year business program graduates will be competent in discipline-specific skills and knowledge.
As a program graduate, you will be able to demonstrate the functional capability that is a foundation for a career in the field of Accounting, Business Technology Management, Finance, Human Resources Management or Marketing.