Throughout this four-year degree, you will cover various subjects such as Consumer Behaviour, Corporate Public Relations, Integrated Marketing Communications, Professional Writing, Organisational Behaviour and more.
This double degree will provide insights into aspects of psychology, political science, cultural studies and sociology to complement your studies in marketing and PR.
A Behavioural Scientist values human diversity and works collaboratively with communities to identify and advance the goals of the group and the individuals who comprise it.
Behavioural Science promotes the concept of wellbeing and aims to facilitate this at the individual, relational and community levels. Your knowledge and skills in business, marketing and PR will combine well with this people-centred focus.
