In our world today, an average person encounters thousands of advertisements a day that market everything from ideas to skills, to experiences. The Business - Marketing program at Redeemer and looks at the role that Christian marketers play in understanding the needs of the customer and developing and executing a clear and compelling marketing strategy in a God-honouring way. Students are grounded in a biblical framework and work ethic, equipping them to think deeply and ask tough questions about the role of marketing in a society that is largely profit-driven and self-indulgent.
Business - Marketing is a Bachelor of Business Administration degree. It is offered as an honours major and as a major. The Business - Marketing program is [CIMMO accredited](https://www.redeemer.ca/resound/cimmo-recognizes-marketing-programs-excellence/).