Search

Chat With Us

    Digital and Social Marketing Strategies
    Go to Bremen University of Applied Sciences
    Bremen University of Applied Sciences

    Digital and Social Marketing Strategies

    Bremen University of Applied Sciences

    Bremen University of Applied Sciences

    flag

    Germany, Munich

    Key Facts

    Program Level

    Bachelor

    Study Type

    Full Time

    Delivery

    On Campus

    Campuses

    Bremen

    Program Language

    English

    Start & Deadlines

    Next Intake Deadlines4-Jul-2021

    Go to the official application for the university

    Tuition Fee
    EUR 950 
    Next Intake 4-Jul-2021

    Digital and Social Marketing Strategies

    About

    Digital and Social Marketing Strategies Intensive course with a total of 60 hours In cooperation with University of Missouri-St. Louis, USA 8 ECTS / 4 US credit hours Most every business today needs a digital marketing strategy to engage with current customers and attract new. Social networks are becoming an integral part of the marketing mix. Consumers are changing the way they communicate with and research brands. Brands are changing the way they promote and engage with consumers. We are embracing digital technologies to communicate in ways that were inconceivable just a few short years ago. We have shifted our attention from traditional media marketing to the Internet, wireless devices, and other digital platforms. In this course you will accomplish the following: assess the various marketing channels assess the importance of establishing a social media strategy assess how to create a social media strategy and playbook learn to understand your audience assess why a brand needs clear rules of engagement gain an understanding of the digital trends that are shaping the future gain an understanding of campaign attribution assess how we define our key performance indicators (KPIs) learn of the cutting edge digital marketing tools (licensed and free), including Adobe SiteCatalyst, Radian6, Lithium, Alexa, and Hootsuite, to name a few

    Fee Information

    Tuition Fee

    EUR 950 

    How to Apply

    https://www.ifk-bremen.de/
    Bremen University of Applied Sciences

    Digital and Social Marketing Strategies

    Bremen University of Applied Sciences

    [object Object]

    Germany,

    Munich

    Similar Programs

    Other interesting programs for you

    Find More Programs
    Wishlist