Overview
The career trends in communications and marketing are clear – the demand for professionals with digital skills is sky high. Digital channels (search engines, websites, social media, email, mobile, etc.) and technology have transformed what it means to be a communication or marketing specialist. To pursue a career in these fields, you need both the new skills and hands-on experience in applying them.
In our Digital Communication and Media program you will develop a range of digital competencies, from research and content creation to assessment and channel development. And you will put those skills to work designing, implementing, and managing a major communication campaign as a participant in our one-of-a-kind Virtual PR Firm.
Check out the unique Virtual PR Firm at the heart of the learning experience.
More Details
- Acquire the digital communication and media skills that can advance your career in a wide range of organizations in both the private and nonprofit sectors.
- Gain ‘real-life’ strategic and tactical capabilities through the design and implementation of an actual communication campaign.
- Build virtual workplace skills, from presentations to team collaboration, that will enable you to succeed regardless of where your future employer may be based.