Global Strategic Communication

Loyola University Chicago

United States of America, Evanston

University RankQS Ranking

1058

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Loyola University Chicago

United States of America , Evanston

Key Facts

Program Level

Master by Course Work

Study Type

Full Time

Delivery

On Campus

Campuses

Main Site

Program Language

English

Start & Deadlines

Next Intake Deadlines 24-Aug-2021

Apply to this program

Go to the official application for the university

Duration 12 month(s)

Tuition Fee

USD 1,033 / year

Apply Date 24-Aug-2021

Global Strategic Communication

About

Overview It is designed for Global Strategic Communication professionals at Loyola University Chicago or recent graduates who want to gain a competitive professional edge by enhancing their digital fluency, honing their writing and analytical skills, increasing their business literacy and leadership abilities, and developing a global perspective.The program is expected to be especially useful for communicators who want to move into leadership positions or to build or advance their careers on the global stage. I want to find another Master Course Why Strategic Communication?Communication professionals increasingly work across, rather than in, the traditional silos of public relations, advertising, and digital and social media—a trend likely to grow in strength and importance in the future. Strategic communication synthesizes digital and social media, public relations and advertising to communicate the best messages through the most effective channels to the right audiences to meet communication objectives tied to organizational goals. Strategic communication can thus be a potent tool for change: connecting, educating, motivating and advocating.Why Global?As more corporations become multinational, and as issues become worldwide in focus, communication professionals work in an increasingly interconnected world. Communicators need to know how to navigate this environment by understanding the range of stakeholders and creating culturally relevant and sensitive messages and campaigns to engage them. The program offers two-week international study and immersion opportunities in London and Beijing as well as multicultural and multinational cases and perspectives integrated throughout the curriculum. Developing an appreciation of the importance of globalization, entrepreneurship, ethics and technology in today’s business environment is at the heart of the program. The program also emphasizes strategic planning, effective use of digital channels and measurement as drivers of future success

The master’s program in Global Strategic Communication at Loyola University Chicago is a professionally focused, non-thesis, two-year program culminating in a Master of Science degree (MS).

Disciplines

Communication Sciences

Requirements

Other Requirements

1 : A Completed Application FormLetters of Recommendation Statement of PurposeTest Scores (GMAT or GRE)Professional ResumeLanguage Test RequirementTranscript Evaluation