Graduate Certificate in Strategic Communication (R5Y)

The Graduate Certificate in Strategic Communication aims to produce independent and entrepreneurial communicators. Designed for those wanting to promote and implement change across a range of social, environmental, political and business settings, the course helps you to develop advanced analytical skills and professional-level communication expertise. You will develop knowledge of the strategic and political communication fields and media industries, and produce and engage with traditional and emergent media platforms and practices.

You will be taught by leading researchers and lecturers, who possess a broad range of industry experience in a state-of-the-art contemporary Media School supported by equipment and technical know-how. The course is ideal for students seeking the benefits of online learning and intensive workshops and seminars. Taught over six months, this specially-designed four-unit course ensures that the study workload allows students to continue working full-time.

The Graduate Certificate of Communication is also an articulation pathway into the Graduate Diploma of Strategic Communication and the Master of Strategic Communication.

Admission to most postgraduate coursework courses at the University of Tasmania require qualifications equivalent to an Australian bachelor degree. Applicants must achieve the required grade in their qualifying studies, meet any prerequisite subjects and the English language requirements to be eligible for an offer.

English Language Requirements

For students who do not meet the English Language Requirement through citizenship or prior studies in English in an approved country, evidence of an approved English language test completed within the last 2 years must be provided. See the English Language Requirements page for more information.

Course Specific Requirements

Entry into the Graduate Certificate requires a bachelor’s degree with a credit average in any discipline, or work experience of at least three years in journalism, public relations, event management, and/or the related professions.

• All methods of meeting University of Tasmania English language requirements have a validity period of 2 years unless involving a country specific qualification as listed below.
• Each course offered by the University of Tasmania has a minimum English language requirement for entry as listed below. Applicants must also meet the academic entry requirements for each course.
• Applicants who qualify from a University of Tasmania program, and intend to gain professional registration to become a practitioner in Australia, may need to meet the relevant Professional Accrediting Agency's English language registration standard.
• In exceptional circumstances or cases not covered by the categories outlined below, multiple forms of evidence may be considered on a case by case basis by the Executive Director, Student Operations in consultation with the Director, Academic Quality and Standards.
• The University reserves the right to require that any applicant be required to undergo a test of English language.

The Graduate Certificate in Strategic Communication is an excellent way to upskill if you are interested in media, content production, writing, public relations, politics, or journalism. You will gain valuable skills to communicate effectively and ethically across strategic and political communication fields and media industries.

Your studies will cover a range of traditional and emerging media platforms and practices. After completing this course, you’ll be equipped to pursue careers in professions such as public relations, event management, policy, marketing, and content creation.

This course is a great opportunity to advance your career in media and communication, especially as demand for these skills continues to grow year on year.

These are some of the top careers projected to grow in the next five years:

• Public relations professional 15.8% projected growth by 2024.*
• Advertising and marketing professionals is projected growth 21.7% by 2024.*
• Multimedia specialists is 9.2% projected growth by 2024.*

In addition to developing job-ready skills, you'll also have the option to pursue to further study in the Graduate Diploma in Strategic Communication or Master of Strategic Communication.

*Source: ABS Labour Force Survey, National Skills Commission trend data to May 2019 and projections to 2024.