Graduate Diploma in Media (Strategic Communication)

Conducted over one year full-time, the degree will prepare you to take on significant responsibility in strategic communication planning, management and execution. You will graduate with enhanced skills in:

• strategic thinking and strategic media engagement, in local, national and global contexts
• creating and tailoring strategic messaging across different industries and sectors, and all key media channels, including digital and social media
• communicating for change
• strategic media leadership
• risk and crisis communication.

You'll also may gain valuable professional experience and connections through an industry placement and ongoing mentoring.

Entry to postgraduate coursework programs as a minimum requires a Bachelors degree or equivalent qualification from an approved institution as a qualification for entry. Some of the graduate certificates and graduate diplomas that are offered may be accepted as qualifying work for entry to a Masters program, or as professional qualifications in their own right. For further information.

Potential careers

Market Research Analyst, Market Researcher, Marketing Planner, Communications Advisor, Communications Analyst, Strategist, Wine Marketing, Digital Marketer, Digital Strategist, Marketer / Marketing Manager, Marketing Associate, Marketing Officer, PR Advisor, PR Manager, Social Media Influencer, Social Media Manager, Social Media Strategist

Online application checklist

• Complete the student agreement (IDP applicants only)
• Attach the following as PDF files
  • Academic transcripts and graduation certificates for all school and tertiary studies you have undertaken (original language and certified English translations)
  • Official English testing results from IELTS, TOEFL, Pearson or Cambridge CAE/CPE (if applicable)
  • Syllabus of subjects if you wish to be considered for advanced standing (credit transfer)
  • Any professional qualification or memberships you may have
  • A copy of your passport and visa (if applicable)
• Payment of AUD $110 for the Application Fee (required upon submission)

System Requirements

The application site is optimised for:

• Chrome 30, Internet Explorer 11, Firefox 27, Safari 7.
• You must use an English language keyboard
• Your screen area needs to be set at least at 1024 x 768 pixels or higher resolution to ensure you are able to view the Scroll Bars and Continue buttons within the services