Marketing BSc (Hons)
    Duration3 year(s)
    Tuition Fee
    GBP 21,197 / Year
    Next IntakeSeptember 1, 2026
    Marketing BSc (Hons)

    About

    Overview


    Our BSc Marketing Degree, professionally accredited by both the Chartered Institute for Marketing (CIM) and the Digital Marketing Institute (DMI), is focused on preparing you to become a fully skilled modern marketing professional ready for the workplace. This degree in marketing includes specialist modules that provide practical skills in areas such as social media marketing, branding, consumer marketing, campaign planning, digital media and content creation, marketing communications and advertising, market research, PR and media relations, strategic marketing, sustainability, and international marketing.

    The Marketing degree is representative of the broad expertise that exists within the subject group with staff offering specialist knowledge and practical experience across a wide range of marketing disciplines and areas. This allows the degree to offer a wide range of modules for students to choose from and tailor their own learning journeys.

    Professional bodies: The Chartered Institute of Marketing (CIM) and Digital Marketing Institute (DMI).

    Ranked 8th for Marketing in the UK according to the National Student Survey 2024*

    *Calculations are based on Office for Students (OfS) data based on the average positivity measure across all NSS questions for CAH3 taught all modes, all levels, limited to HEIs.

    Requirements

    Entry Requirements

    Entry Requirements


    A typical offer for Marketing would be:
    • BBC at A Level or
    • DDM at BTEC/Cambridge Technical or
    • M at T Level

    We welcome applications from students with a mix of A levels and BTEC/Cambridge Technical qualifications.

    • For more information on how to make an application, please visit our How to Apply page.

      If you are an International student and would like information on making an application, please see our How to Apply page.

    • A typical offer for the Integrated Foundation Year would be:
      • DEE at A level or
      • MPP at BTEC/Cambridge Technical or
      • Pass (D or E) at T Level

      We welcome applications from students with a mix of A levels and BTEC/Cambridge Technical qualifications.

    • All International and EU students applying for a course with us must meet the following minimum English language requirements:

      • IELTS 6.0 (or equivalent) with a minimum of 5.5 in all bands for study at undergraduate level.

      For information regarding English language requirements at the University, please see our IELTS page.

    English Requirements

    • PTEMin 65
    • IELTSMin 6
    • TOEFLMin 70

    English Program Requirements

    All International and EU students applying for a course with us must meet the following minimum English language requirements:

    • IELTS 6.0 (or equivalent) with a minimum of 5.5 in all bands for study at undergraduate level.

    For information regarding English language requirements at the University, please see our IELTS page.

    Career

    Careers and Employability


    Marketing skills are highly prized by employers all over the world and this course will teach students the leading-edge marketing skills, tools and techniques that they will need to build a rewarding and successful marketing career in this digital age. We do all this by providing an engaging learning experience that blends the latest research with the opportunity to apply it to real life business challenges.

    A marketing degree can lead to a variety of careers, with the most common being in roles such as marketing managers, digital marketing executives, social media assistants, public relations officers, and advertising executives.

    Marketing graduates are in strong demand and there are many career opportunities as more businesses of all sizes now realise the importance of having a successful marketing function and strategy, so the need for versatile marketers is continuing to grow. Our BSc Marketing Degree will provide you with all of the skills you need to get ahead in this competitive sector.

    Master’s Opportunities

    Our master’s courses are a great way to enhance the skills you have already learnt. Benefit from our 20% alumni discount on postgraduate fees to give yourself a CV that will catch the eye of employers.

    Fee Information

    Tuition Fee
    21,197 / year
    Marketing BSc (Hons)
    University of Northampton
    University of Northampton
    United Kingdom

    United Kingdom, Northampton