This 30-Hour Master’s in Marketing Research and Analytics program focuses on both quantitative and qualitative research methods and their application in a marketing context. Students will learn to analyze data using cutting edge marketing analytics techniques and how to apply the results to guide and support marketing-related decisions in companies.
Go to Texas Tech University
Marketing Research and Analytics, M.S.
Duration 2 year(s)
Tuition Fee
USD 25,688 / Year
Next Intake 5-Jul-2022
Marketing Research and Analytics, M.S.
About
Requirements
Entry Requirements
Graduation requirements include a minimum cumulative Texas Tech University GPA of 2.0 for all courses, including repeated courses, attempted in the degree program in which students seek graduation. To obtain a degree granted by the university, at least 25 percent of the total semester credit hours must be earned through instruction offered by Texas Tech University. Students in their semester of graduation must be enrolled in a minimum of one credit-bearing semester hour.
English Program Requirements
- Applicant attended four (4) consecutive long semesters of credit-bearing/non-development/non-ESL courses at an accredited post-secondary school in the U.S.
- Attended two (2) consecutive years of high school in the United States.
- Attended two (2) consecutive years of high school with U.S. accreditation or within an English proficiency exempt country
- Applicants from the below English Proficiency exempt countries (must provide proof with passport)
Fee Information
Tuition Fee
USD 25,688 / YearHow to Apply
- Unofficial copies of transcripts, and test scores are required for application evaluation purposes. If admitted, you will be required to submit official transcripts, diplomas/degree certificates, and test scores. Please do not send official transcripts until you have received a notice of acceptance from Texas Tech Graduate School.
- Provide Program Materials: In addition to transcripts and test scores, most Texas Tech graduate programs require supplemental materials for admission review. These materials may include (but are not limited to) items such as a statement of purpose, recommendations, writing samples, creative portfolio, etc. Supplemental materials are reviewed by the department only, not the Office of Graduate Admission. Please refer to the homepage of your intended graduate department as well as the instructions on the "Program Materials" quadrant on our online application to verify which supplemental materials are needed. You may also find the required material here.
- While you will be able to add to certain segments on the application (e.g. test scores) post submission, you will not be able to make revisions once the application has been submitted.
- Submitting incorrect information on your application or failing to include important details can delay the admissions process.
Marketing Research and Analytics, M.S.
Texas Tech University
United States of America,
Lubbock
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