Bachelor of Marketing Management at Multimedia University

Multimedia University

Malaysia, Melaka

University Rank:#851

The Marketing Management at Multimedia University is a Bachelor program designed for students who want to build the knowledge and skills required for careers in this field. Delivered on campus at the university's main campus in Melaka, Malaysia, the program is taught in English and takes 3 years to complete. Students study in a Full Time environment while preparing for future professional opportunities. The next intake starts on November 10, 2026.

About Bachelor of Marketing Management

Overview Special focus is given on international marketing, specifically objectives and resources of an organisation on global environmental opportunities and needs. Students in the Marketing Management programme at the Multimedia University will be taught how to interpret extensive market and operational information, develop an intuitive sense of customer and competitor motivations, and apply creativity in framing strategic marketing initiatives in light of implementation considerations and financial targets. Soft skills such as strategic thinking, public speaking and analytical thinking are covered.Career ProspectsMarketing executives, industrial marketers, product development managers, business and marketing strategists;Service quality experts, and customer relationship managers. I want to find another Bachelor Course

This three-year Marketing Management programme at the Multimedia University nurtures students with an in-depth understanding of the concept of marketing management and communication.

Disciplines

MarketingDigital MarketingManagement, Organisation & Leadership

Requirements and Admission Criteria for Bachelor of Marketing Management at Multimedia University

Academic Requirements

English Requirements

IELTSMin 5.5

Other Requirements

1Apply online using our Online Application SystemEligibility Letter will be issued if you meet the entry requirements of the programme.Soft copy of your academic results / transcripts, completion certificateEnglish Language proficiency such TOEFL, IELTS or its equivalentPassport page with personal details

Tuition and Fee Information for Bachelor of Marketing Management at Multimedia University

Bachelor of Marketing Management at Multimedia University

Multimedia University

Malaysia, Melaka