Bachelor of Mass Communication (Hons) Advertising at University Teknologi Mara

University Teknologi Mara

Malaysia, Kuala Lumpur

University Rank:#542

The Mass Communication (Hons) Advertising at University Teknologi Mara is a Full Time Bachelor program offered at the university's main campus in Kuala Lumpur, Malaysia. The program is delivered on campus in English and can be completed in 3 years. Students develop academic knowledge and practical skills that prepare them for future careers in this field.

About Bachelor of Mass Communication (Hons) Advertising

Overview The Bachelor of Mass Communication (Hons) Advertising progamme offered at the Universiti Teknologi Mara it also covers the purpose and functions of advertising to an advertiser, advertising agency and media owners.Programme DetailsThis three – year programme adopts a professional approach to advertising, providing theoretical background and practical knowledge. Students are exposed to the principles of advertising and persuasion, the art of writing copy and script for the print and electronic media, storyboarding work, marketing, understanding the strengths and limitations of the various media and computer technology applications. The programme is designed to encourage creativity and innovation through critique sessions, proposal writing, and deliberations as students present their creative and mass media recommendation to the class.Career OpportunitiesGraduates can expect to joint the workforce as account executive, copywriter, media planners of advertising agencies and media specialist firms and marketing executives in media organizations. I want to find another Bachelor Course

Advertising is an important part of the marketing effort of any organization. The role of advertising is to differentiate the product or brand from others, to inform, and to persuade customers to buy the product, by using all channels of mass media. The Mass Communication (Hons) Advertising progamme offered at the Universiti Teknologi Mara covers the three important aspects of advertising:.

Disciplines

Communication Sciences

Requirements and Admission Criteria for Bachelor of Mass Communication (Hons) Advertising at University Teknologi Mara

Academic Requirements

English Requirements

IELTSMin 6

Other Requirements

Tuition and Fee Information for Bachelor of Mass Communication (Hons) Advertising at University Teknologi Mara

Bachelor of Mass Communication (Hons) Advertising at University Teknologi Mara

University Teknologi Mara

Malaysia, Kuala Lumpur