Bachelor of Marketing (Honours) at University Tunku Abdul Rahman

University Tunku Abdul Rahman

Malaysia, Kampar

University Rank:#791

The Marketing (Honours) at University Tunku Abdul Rahman is a Bachelor program designed for students who want to build the knowledge and skills required for careers in this field. Delivered on campus at the university's main campus in Kampar, Malaysia, the program is taught in English and takes 3 years to complete. Students study in a Full Time environment while preparing for future professional opportunities. The next intake starts on October 26, 2026.

About Bachelor of Marketing (Honours)

Overview Marketing (Honours) at Universiti Tunku Abdul Rahman is about buying and selling products or services for profitability. Good marketing will bring huge success to a company while bad marketing will bring failure. Marketing activities includes market research, product design and development, packaging, setting strategy, pricing, advertising, communicating, promoting, delivery channel, endorsement and etc.Graduates of the Bachelor of Marketing (Hons) are eligible for certain exemptions from the professional examinations of ICSA. Membership with ICSA is an option for graduates to become a professional in the field of corporate governance.Career ProspectsSales & Marketing ConsultantInternational Marketing Executive/ManagerEvent Management Executive/ManagerBusiness Development Executive/ManagerBrand Executive/ManagerProduct Executive/Manager I want to find another Bachelor Course

The Bachelor of Marketing (Honours) at Universiti Tunku Abdul Rahman is developed with the aim to deliver to students and all-rounded knowledge and skills associated with marketing. Graduates who are well-versed in marketing are highly employable.

Disciplines

Marketing

Requirements and Admission Criteria for Bachelor of Marketing (Honours) at University Tunku Abdul Rahman

English Requirements

IELTSMin 5
TOEFLMin 42

Other Requirements

1Admission to UTAR is on purely meritocratic basis. You are expected to satisfy the academic qualification and English Language requirement set by the University. Some programmes may have additional requirements such as the submission of a drawing portfolio, and an interview before the University decides on the admission.For admission into undergraduate programmes, the University will accept the applications from students with the standard list of foreign qualifications. For your information that the University has its minimum entry requirement (MER) for each qualification and each programme. Should you do not fulfill the MER, you will be required to undertake a one-year Foundation studies.

Tuition and Fee Information for Bachelor of Marketing (Honours) at University Tunku Abdul Rahman

Bachelor of Marketing (Honours) at University Tunku Abdul Rahman

University Tunku Abdul Rahman

Malaysia, Kampar