Master of Marketing

    Master of Marketing

    Duration18 month(s)
    Tuition Fee
    NZD 34,414 / Year
    Next IntakeOctober 27, 2026
    Master of Marketing

    About

    The Master of Marketing is designed for people who want to pursue marketing at a master’s degree level and gain the expertise for a professional role in this dynamic field. Suitable for students with any bachelor’s degree.

    In a world where technology constantly reshapes consumer, firm and stakeholder behaviour, a strong foundation in marketing is crucial. The Master of Marketing equips you with the skills to analyse, strategise and engage diverse audiences through innovative and responsible marketing practices that respond to domestic and global challenges.

    With a focus on digital fluency, creative ideation, design thinking, data and intelligence, brand strategy, disruptive practices, and consumer and customer insights, the Master of Marketing prepares you to drive impactful strategies that resonate with audiences.

    Requirements

    Entry Requirements

    Minimum entry requirements

    If you have New Zealand qualifications

    • Must have completed a bachelor’s degree (in any discipline) with a B- grade average or higher in courses at level 7 or equivalent

    If you have qualifications from another country

    See entry requirements for students from other countries. Select your country from the dropdown menu.

    Accepted qualification:
    Bachelor's degree (in a relevant professional subject)
    Accepted undergraduate qualification duration:
    Minimum 3 years
    Accepted subject majors:
    n/a

    Minimum scores

    Percentage:
    minimum 65%
    Degree classification:
    n/a
    Letter criteria:
    B-
    GPA 10 point scale:
    6.5 (in final year)

    Accepted qualification:
    1. Diploma IV-Sarjana sains terapan AND / OR
    2. Sarjana (SI)
    Accepted undergraduate qualification duration:
    4 years
    Accepted subject majors:
    n/a

    Minimum scores

    Percentage:
    65-69 (final year)
    Degree classification:
    n/a
    Letter criteria:
    B- (final year)
    GPA 4 point scale:
    2,70 (final year)

    Accepted qualification:
    Bachelor's degree
    Accepted undergraduate qualification duration:
    Minimum 3 years
    Accepted subject majors:
    n/a

    Minimum scores

    Percentage:
    65 (final year)
    Letter criteria:
    B- (final year)
    GPA 4 point scale:
    2.6 (final year)

    Accepted qualification:
    1. Bachelor’s degree from prestigious university awarded up to 2022 AND / OR
    2. Bachelor’s degree awarded from 2022 with an entry qual of Year 12 AND / OR
    3. Bachelor’s degree from Section 1 institute as per NOOSR AND / OR
    4. Doctor of Medicine/Juris Doctor/Bachelor of Laws AND / OR
    5. Doctor of Dentistry/Optometry/Veterinary Medicine
    Accepted undergraduate qualification duration:
    4 years
    Accepted subject majors:
    n/a

    Minimum scores

    GPA 4 point scale:
    2.6 (final year)
    GPA 1 (Excellent)-5 point scale:
    2 (final year)

    Accepted qualification:
    Bachelor's degree
    Accepted undergraduate qualification duration:
    Minimum 4 years
    Accepted subject majors:
    n/a

    Minimum scores

    Percentage:
    77% (final year)
    Letter criteria:
    B- (final year)
    GPA 4 point scale:
    2.7

    Accepted qualification:
    Bachelor's degree
    Accepted undergraduate qualification duration:
    4 years
    Accepted subject majors:
    n/a

    Minimum scores

    GPA 10 point scale:
    6.5 (final year)
    GPA 4 point scale:
    2.6 (final year)

    If your country is not listed, view our general entry requirements for postgraduate programmes

    English language requirements

    • IELTS (Academic) 6.5 overall with a minimum score of 6.0 in each band.

    English language requirements

    IELTS may be waived (at the discretion of the Programme Director)

    • For a student who has completed a qualification, the language of instruction for which was English, and which was awarded within the last 3 years
    • For a student who has lived and/or worked in an English speaking environment for 3 years

    Contact us to find out more

    Email [email protected]
    Phone +64 9 921 9906

    English Requirements

    • IELTSMin 6.5

    English Program Requirements

    • IELTS (Academic) 6.5 overall with a minimum score of 6.0 in each band.

    Career

    • Marketing
    • Sales
    • Brand management
    • Business development
    • Market analysis

    Fee Information

    Tuition Fee
    34,414 / year
    Master of Marketing
    Auckland University of Technology
    Auckland University of Technology
    New Zealand

    New Zealand, Auckland

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