Our BSc Business Management with Marketing programme has been developed with input from marketing firms such as Beiersdorf, Big Cat, Cogent Elliott, UBAglu and Unilever, with the aim of developing the next generation of marketing specialists.

About
University of Birmingham. Undergraduate study. BSc Business Management with Marketing equips you with the expertise needed to understand business and management on both a national and global scale.
Requirements
Entry Requirements
We will consider students who have taken GCE A Level examinations or the International Baccalaureate (IB) for entrance to onto our undergraduate programmes. Holders of the Thanawiyah are not normally eligible for direct entry onto our undergraduate courses without the completion of a suitable foundation programme, such as one of our foundation pathways.
English Language
You will need to demonstrate a certain level of English language, either through an English test such as IELTS, TOEFL or PTE, or we may be able to accept your previous or alternative qualifications as evidence. Please view the entry requirements for specific programme requirements, and details on our presessional English language courses.
English Program Requirements
- Number of A levels required:
- 3
- Typical offer:
- AAB
- Required subjects and grades:
- GCSE Mathematics at grade 5/B and English at grade 6/B
- General Studies:
- Not accepted as one of three A2s, but a good performance may be taken into account if you fail to meet the conditions of the offer and have General Studies as a fourth A2
BTEC Extended Diploma
Only the following subjects can be considered: Applied Science, Business, Enterprise and Entrepreneurship
BTEC Diploma
Only the following subjects can be considered in combination with 1 A level): Applied Science, Business, Enterprise and Entrepreneurship.
BTEC Subsidiary Diploma
Only the following subjects can be considered (in combination with 2 A Levels): Agriculture, Applied Human Biology, Applied Law, Applied Psychology, Applied Science, Business, Computing, Construction and the Built Environment, Countryside Management, Creative Digital Media Production, Creative Media Production, Engineering, Enterprise and Entrepreneurship, Environmental Sustainabilty, Forensic and Criminal Investigation, Health and Social Care, Hospitality, Information Technology, Land-based Technology, Music, Music Technology, Operations and Maintenance Engineering, Performing Arts, Personal and Business Finance, Pharmaceutical Science, Production Arts, Public Services, Sport, Sport and Exercise Science, Sport and Outdoor Activities, Sports Coaching and Development, Travel and TourismSports Coaching and Development, Travel And Tourism
- Find out which Foundation programme providers we accept.
T-Levels
Only the following subjects can be considered: Management and Administration; Accounting; Finance
Pathways to Birmingham
Our typical Pathways to Birmingham offer is BBB with GCSE Mathematics at grade 5/B and English at grade 6/B. The typical contextual offer for this programme is ABB GCSE Mathematics at grade 6/B and English at grade 6/B.
- Learn more about entry requirements.
Alternative offers through our Pathways to Birmingham programmes and our Contextual Offer scheme
Students who are eligible and successfully complete a Pathways to Birmingham programme will receive special consideration from admissions tutors and an alternative offer (typically two grades below the standard offer). In addition, our Contextual Offer Scheme recognises the potential of students whose personal circumstances may have restricted achievement in school or college. If you are eligible to benefit from the contextual offer scheme, you will receive an offer which is one grade lower than the standard offer.
International Students
International Baccalaureate Diploma: 6,6,5 at Higher Level with a minimum of 32 points overall.
Standard English language requirements apply.
Learn more about international entry requirements
Depending on your chosen course of study, you may also be interested in one of our foundation pathways, which offer specially structured programmes for international students whose qualifications are not accepted for direct entry to UK universities. Further details can be found on Birmingham International Academy web pages.
Career
On this programme you will benefit from Birmingham Business School’s strong links with practitioners from large and small marketing firms such as Unilever, Beiersdorf, Big Cat, UBAglu and Cogent Elliott.
Many employers visit the Business School to run seminars for our students. In fact, companies such as IBM, BP, Deloitte and L’Oreal see these sessions as an opportunity to look for suitable candidates for their summer internship programmes and graduate training schemes.
BBS Careers and Careers Network
As a Birmingham Business School student, you benefit from two award-winning Careers teams.
Careers Network is the University of Birmingham careers and employability team offering: career fairs, employer events with top firms across the UK, start-up and entrepreneurial activities, and support. Internships and bursaries are also available exclusively to University of Birmingham students.
BBS Careers is a dedicated service for Birmingham Business School students. The team provides guidance, support, and work experience opportunities, tailored to business school students, to help you succeed during and after university. We offer workshops, alumni & employer events, and 1-to-1 consultations. These will help you to develop your skills and learn how to submit high-quality internship, placement, and graduate applications.
BBS Careers is one of a few, if not the only business school career service to offer life-long support.
We are here to support you! Whether you are applying for a summer internship, a third-year sandwich placement, a graduate job, or applying for a management role five years after graduation.
Visit the BBS Careers website for more details
Work Experience, including Placement Year
You will have the chance to gain work experience, including year placements, summer internships, voluntary work, work shadowing, insight programmes, and part-time work.
All BSc Business Management with Marketing students can apply for a placement year during their 2nd year and undertake a year-long placement during their third year. If you do not secure a placement you will be moved on to the four-year BSc Business Management with Year in Industry degree.
Students can apply for any paid placement opportunity from multi-national, third sector, and SME employers in the UK and internationally. BBS Careers also source exclusive opportunities that are only available to BBS students.
The BSc Business Management with Marketing degree enables you to undertake unique work experience opportunities to enhance your employability and rise above the competition. Work experience provides an ideal opportunity to gain invaluable skills and knowledge that will help further your career plans.
With generous support from Alumni, undergraduate students (excluding those in their final year) can apply for funding to cover their incurred costs whilst they are working. This funding can help you pay for accommodation costs, travel expenses and living costs. For more details of the scholarships, bursaries and awards available, visit the undergraduate funding database.
Professional Development Module
The Professional Development Module (PDM) is an award-winning 20-credit module that is optional for students in their final year who don’t undertake a placement year. The module includes a minimum of 40 hours of work placement in the summer or during term time.
The module aims to help you bridge the gap between your academic life at Birmingham and your future professional life after graduation. The module is flexible, so you can use it to extend your experience into a specific area of work that interests you.
Extra-curricular activities
Our employer-endorsed Personal Skills Award (PSA) recognises your extra-curricular activities, and provides an accredited employability programme designed to improve your career prospects. There are also a vast number of student groups and volunteering opportunities offered by the Guild of Students, our students’ union, which cover a wide variety of interests across drama and the arts. With over 300 societies and groups at The Guild, there is something for everyone – and if your interest does not yet have a group, then The Guild will support you to set it up and find likeminded individuals to join you.
Exclusive to Birmingham - the Capgemini Challenge
Global consultancy firm Capgemini works exclusively with us to deliver a second-to-none consultancy training experience that you won’t find at any other UK university. Taking place over one week at Capgemini’s world-renowned facilities, this is an amazing opportunity to make a difference by engaging in projects for charitable organisations.
Fee Information
United Kingdom, Birmingham