Bachelor of Management at East Carolina University

Do you have a desire to find solutions to evolving challenges in the business world? Do you want to prepare for a management position?

ECU's BSBA in management prepares students with the skills necessary to meet the business demands of today and tomorrow. The curriculum provides a solid business core, helping you learn how to deal with the people-based challenges you will encounter in a management position. Graduates have employment opportunities in a wide variety of supervisory/management positions.

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Program Coordinator: Joy Karriker (3414 Bate Building; 252-328-5693; [email protected])

The Management, BSBA offers students the opportunity to acquire knowledge in the management of human and physical resources and to acquire skills useful in the management of domestic and international organizations.

The degree requires a minimum of 120 s.h. as follows:

(Choose one.)

A. General business concentration - 18 s.h.

The concentration in general business offers students the opportunity to acquire a general overview of the skills necessary to manage human and physical resources. Although primarily designed for distance education students, students on campus may choose this concentration. Enrollment in this concentration will be limited by the resources available. Distance education students will receive priority in enrollment in distance education courses.

• ACCT 3101 - Fraud Examination
• FINA 3144 - Financial Markets


• MGMT 3362 - Organizational Behavior OR
• PSYC 3241 - Personnel and Industrial Psychology


• MKTG 4732 - Consumer Behavior
• OMGT 4733 - Project Management
Choose 3 s.h. from:
• FINA 3904 - Investments
• MGMT 4402 - Human Resource Management
• Other courses approved by advisor
• Other courses approved by advisor
B. Human resource management concentration - 18 s.h.

The human resource management (HRM) concentration is aligned to the Society for Human Resource Management (SHRM) competency model. The HRM concentration is designed to build expertise in all key HRM processes, including talent acquisition, compensation and benefits, organizational change and development, diversity, training and development, employment law, and human resource management information systems. This program is further strengthened by providing students the opportunity to gain practical experience through internships and earn entry-level professional HRM certification through SHRM, preparing them for careers in this rapidly growing field.

• MGMT 3362 - Organizational Behavior
• MGMT 4402 - Human Resource Management
• MGMT 4502 - Talent Acquisition: Recruitment and Selection
• MGMT 4512 - Managing Compensation and Benefits
• MGMT 4522 - Training and Talent Development
Choose 3 s.h. from:
• BUSI 4003 - Internship in Business
• MGMT 4342 - Organizational Change and Development
• MGMT 4343 - Organizational Leaders and Leadership
• MGMT 4452 - Contemporary Ethical Studies in Management
• MGMT 4532 - Human Resource Information Systems
• MGMT 4952 - Topics in Management
C. International business concentration - 27 s.h.
Choose 15 s.h. from:

Note: The 3 s.h. business core international perspectives course requirement cannot be counted as part of this 15 s.h. requirement.

• ACCT 4451 - International Accounting


• ANTH 2010 - Societies Around the World OR
• POLS 2020 - Introduction to International Relations


• FINA 4454 - International Finance
• MGMT 3352 - International Business
• MGMT 4352 - Management in a Global Economy
• MKTG 3852 - Cultural Environment of International Business
• MKTG 4992 - International Marketing
• MGMT 3552 - Global Perspectives in Business
Choose 12 s.h. of foreign language from a chosen world region: Africa, Asia, Europe or South America. For non- North American students: North America.
Additional requirements:

In addition to a minimum of one semester abroad, enrolled in an approved academic program with a focal world region, students must attain competency in a second language. Students may prove competency by:

or  

• Completing at least 12 semester hours of coursework (GPA 2.5 or higher) in a foreign language (1001 - 2004) and demonstrate proficiency in a foreign language by scoring an average of Intermediate-Mid, as determined by the the Department of Management Chair or the International Business Program Coordinator based on test scores on the AAPPL Test (AAPPL stands for ACTFL Assessment of Performance towards Proficiency in Languages).
• Students who demonstrate a language proficiency (based on test scores on the AAPPL) without taking 12 hours of foreign languages, must complete 12 hours of international coursework during required study abroad as approved by the Department of Management Chair or the International Business Program Coordinator.
D. Management concentration - 18 s.h.
• MGMT 3362 - Organizational Behavior OR
• PSYC 3241 - Personnel and Industrial Psychology


• MGMT 4482 - Managerial Negotiation
Choose 12 s.h. from:
• MGMT 4342 - Organizational Change and Development
• MGMT 4343 - Organizational Leaders and Leadership
• MGMT 4352 - Management in a Global Economy
• MGMT 4402 - Human Resource Management
• MGMT 4422 - Labor Relations
• MGMT 4452 - Contemporary Ethical Studies in Management
• MGMT 4952 - Topics in Management