Bachelor of Marketing Innovation & Analytics at Stevens Institute of Technology

    Bachelor of Marketing Innovation & Analytics at Stevens Institute of Technology

    Bachelor of Marketing Innovation & Analytics at Stevens Institute of Technology

    The Marketing Innovation & Analytics at Stevens Institute of Technology is a Bachelor program designed for students who want to build the knowledge and skills required for careers in this field. Delivered on campus at the university's main campus in Hoboken , United States of America, the program is taught in English and takes 4 years to complete. Students study in a Full Time environment while preparing for future professional opportunities. The next intake starts on September 1, 2027.

    About Bachelor of Marketing Innovation & Analytics

    Students at Stevens get hands-on training in the kinds of technology that are changing how marketers work to engage their audience.

    Big Data has given marketers a limitless wealth of information into the habits and behaviors of their customers, and social media and mobile communications mean messages can be targeted to specific people at specific places during specific times. But to capitalize on those advantages, you need to be able to interpret all that data to create actionable strategy a specialty at Stevens. Here, you'll experiment directly with these tools to create and manage campaigns, and use analytics to adjust strategies based on audience behavior.

    Students who major in Marketing Innovation & Analytics graduate able to bring a results-driven, creative approach to traditional and new media campaigns, and will understand how to apply analytical methods to track and ensure success.

    Uniquely Stevens

    The history of technology-driven innovation at Stevens gives students in the Marketing Innovation & Analytics major incredible advantages as they enter this dynamic industry. Professionals in this space must be able to use technology tools and new platforms to quickly analyze large sets of data and pivot based on the findings. The wealth of technology available to Stevens students in class prepares future analysts and content strategists to think creatively about ways to leverage these tools to take advantage of emerging market opportunities. Additionally, Stevens faculty are recognized experts in areas like social network analytics, virtual behavior and digital marketing strategy, ensuring courses prioritize the cutting-edge skills most sought by employers.

    Requirements and Admission Criteria for Bachelor of Marketing Innovation & Analytics at Stevens Institute of Technology

    Entry Requirements

    A freshman application should be submitted if you are a current high school student, or a high school graduate that has not been enrolled in a college or university since graduation.  This includes students that have earned college credits through a high school and/or dual-enrollment curriculum.

    English Requirements

    • PTEMin 53
    • IELTSMin 6
    • TOEFLMin 80

    English Program Requirements

    If you are an international student (non-US Citizen, non-US Permanent Resident) applying to Stevens Institute of Technology and English is not your first language, you must demonstrate English proficiency withoneof the following:

    • TOEFL (minimum 80 iBT)
    • IELTS (minimum 6.0 overall)
    • Duolingo English Test (minimum 105)
    • Pearson PTE Academic Test (minimum 53)
    • SAT I Evidence-Based Reading & Writing (minimum 550)
    • TOEFL Essentials

    English proficiency waivers may be granted on a case by case basis for international students who have studied in the US for at least 3 years from the time of application. Pleasecontact the admissionsoffice after submitting your application to request a waiver.

    ** Recognizing that standardized testing opportunities may not be available to potential applicants, and in an effort to support access to our university, Stevens Institute of Technology is extending the SAT/ACT test optional policy, with some exceptions, for Fall 2022 first year applicants. Please review our test optional policy plan here.

    If electing to submit test scores at least one of the following standardized test options is required:

    • SAT I
    • ACT
    • Two AP exams: calculus and either chemistry or physics
    • Two SAT Subject tests: math and either chemistry or physics
    • International Baccalaureate predicted grades with two higher level exams scores in math and science​
    • Music & Technology and Visual Arts & Technology applicants:you may submit a digital portfolio in lieu of test scores.

    Tuition and Fee Information for Bachelor of Marketing Innovation & Analytics at Stevens Institute of Technology

    Application Fee 70

    How to Apply for Bachelor of Marketing Innovation & Analytics at Stevens Institute of Technology

    Submitting Supplemental Materials

    Supplemental materials that must accompany your application include your official transcript, at least one teacher recommendation, one guidance counselor recommendation, SAT or ACT scores (or your digital portfolio, if applicable) and your personal statement.

    International applicants:Please visit ourInternational Studentspage for additional application requirements.

    We must receive your supplemental materials by theapplication deadline. You can have materials sent to the Office of Undergraduate Admissions by mail, email or online submission.

    Stevens Institute of Technology

    Submitting Test Scores

    The Covid-19 Pandemic has led to continued SAT/ACT testing challenges. It remains difficult for many students to take the exams and students who are able to take the exams may still be doing so under unusual circumstances. Recognizing that standardized testing opportunities may not be available to potential applicants, and in an effort to support access to our university, Stevens Institute of Technology is extending the SAT/ACT test optional policy, with some exceptions, for Fall 2022 first year applicants and Fall 2021, Spring 2022, and Fall 2022 transfer applicants.

    The test optional plan requires applicants to indicate if they will submit test scores on their application for admission. Those who choose to do so may self-report test scores with the understanding that officially submitted test scores from the appropriate testing agency are required for enrollment.

    The test optional plan does not eliminate the need for demonstrated language proficiency.Non-native English-speaking students will still be required to submit results from an English language proficiency exam (TOEFL, IELTS, PTE, SAT EBRW or Duolingo).

    If you are applying to our Accelerated Pre-Medicine or Pre-Law programs,test scores must still be submitted.

    Use the following institutional codes when submitting your standardized test scores:

    SAT:2819

    ACT:2610

    If you are applying to our Music & Technology or Visual Arts & Technology programs you are strongly encouraged to submit a portfolio.

    Your Admissions Interview

    Interviews are optional for all applicants to Stevens. For Fall 2021 applicants, interviews will be held virtually and registration information can be found on the Campus Visit Portal.

    For students applying to the accelerated pre-medicine program, Stevens will contact applicants to schedule an interview following our initial application review. Select students will be contacted, as not all applicants are guaranteed an interview with Stevens.

    Application Confirmation

    Once your application has been submitted, you will receive an acknowledgement from our office indicating that we received your application. Stevens will communicate with you via email to follow up on required supporting documents and other requests relevant to your application. When you submit an application for admission, you will be opted in to receive email communications from the Office of Undergraduate Admissions to ensure that we can communicate effectively with you about the application process.

    Viewing Your Application

    After submitting your application, you will have access to yourstudent portal. On your portal, you can view your application checklist, admission decision and all information relevant to your Stevens application. You will receive an email whenever an update is available on your portal.

    Notification of Admission Decision

    The Office of Undergraduate Admissions will notify you of our admission decision by the date listed on theadmissions timeline. If you’re admitted, you can then use your student portal to view financial aid information, reply to your offer of admission, and access enrollment documents.

    It is the policy of Stevens Institute of Technology not to discriminate on the basis of sex, race, color, creed, national origin, religion, age, handicap, sexual orientation, liability for service in the armed forces or status as a disabled Vietnam-era veteran, in our admissions policies, educational programs, scholarship and loan programs, athletics, activities or employment policies.

    Bachelor of Marketing Innovation & Analytics at Stevens Institute of Technology
    Stevens Institute of Technology
    Stevens Institute of Technology
    United States of America

    United States of America, Hoboken

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