Bachelor of Media Production, Management, and Technology at University of Florida

University of Florida

United States of America, Gainesville

University Rank:#212

The Media Production, Management, and Technology is a Bachelor degree offered by University of Florida at its main campus in Gainesville , United States of America. The program is delivered on campus as a Full Time course in English and requires approximately 4 years to complete. Students study at the university's main campus while gaining the knowledge and practical experience expected for this area of study. The next intake is available from January 9, 2027.

About Bachelor of Media Production, Management, and Technology

Specializations

Digital Film and Television Production

Prepares students for careers in program creation, writing and the creative applications of video and audio technology.

Management and Strategy

Prepares students to enter the profession through positions in audience research analytics, sales, and marketing and promotion. Focuses on the theories, methods and techniques used to play, produce and distribute audio and video programs and messages; personnel and facilities management; marketing and distribution; media regulations, law and policy; and principles of broadcast technology.

Media and Society

Prepares individuals to work in media organizations and those organizations that use electronic media, social media, and emerging technologies such as political campaigns, government, education, and business. The specialization allows for several combinations of courses to fulfill degree requirements.

Students can also use the communication skills they acquire to pursue graduate degrees. Students majoring in telecommunication participate in the university's six broadcast stations, other on campus facilities such as the Gator Network and elective internships throughout the world.

The major in telecommunication, which includes specializations in management, media and society, and digital film and television production, prepares students to understand the means of communicating with diverse audiences and to use the tools of information gathering and storytelling to communicate with those audiences through electronic media such as video, audio and interactive technologies. Through study and practical application, students gain knowledge of the history, norms and legal and ethical milieu of the telecommunication professions. Students learn to locate and use reference tools and to demonstrate the ability to communicate independent, critical perspectives.

Before Graduating Students Must

Achieve a passing score of 70% on your student portfolio, which will be evaluated by faculty members and/or professionals in each specialty.
Complete requirements for the baccalaureate degree, as determined by faculty.

Students in the Major will Learn to

Student Learning Outcomes (SLOs)

Content

Identify, describe or apply concepts and theories in the use and presentation of content.
Identify, describe or apply professional ethical principles and the importance of truth, accuracy, fairness and diversity.
Identify, describe or apply the tools and technologies appropriate for the telecommunication professions.

Critical Thinking

Gather information, conduct research and evaluate information by methods appropriate to the telecommunication professions.
Produce appropriate output that demonstrates creativity and critical thinking, independently or collaboratively.

Communication

Communicate effectively in forms and styles appropriate to the telecommunication professions, audiences and the purposes they serve.

Curriculum Map

I = Introduced; R = Reinforced; A = Assessed

Academic Learning Compact 6
Courses	SLO 1	SLO 2	SLO 3	SLO 4	SLO 5	SLO 6
All Specializations
RTV 2100	I	I	I	I	I	I
RTV 3001	I	I	I	I
RTV 3101	R	R	R	R	R	R
RTV 3280		R		R
RTV 3303	I	I	I	I		I
RTV 3305	R	R	R	R	R	R
RTV 3320	R	R	R	R	R	R
RTV 3405		I		I
RTV 4301	R		R		R	R
RTV 4432		R, A		R, A
RTV 4500	R	R	R	R	R	R
RTV 4506	R	R	R	R	R	R
RTV 4700		R		R	R
Management Specialization
RTV 4800	R, A		R, A		R, A	R, A
Media and Society Specialization
RTV 4905	R, A		R, A		R, A	R, A
Digital Film and Television Production Specialization
RTV 4929C	R, A		R, A		R, A	R, A

Assessment Types

Policy memo and exam in addition to:
- Management: written and oral presentation of a strategic plan developed for a client
- Media and Society: written final project
- Digital Film and Television Production: final video project

Disciplines

Journalism and Communications

Requirements and Admission Criteria for Bachelor of Media Production, Management, and Technology at University of Florida

Entry Requirements

Applicants who should complete the SSAR:

Attended a high school regionally accredited in the United States for at least three years.
Attended a DODEA (Department of Defense Education Activity) school.

Applicants who should not complete the SSAR:

Attended a secondary school located outside the United States for more than one semester.
Studied a curriculum that did not follow the standard U.S. system.

Required: At least three full years of your most recent secondary school transcripts, including courses in progress (grades 9, 10 and 11 + senior schedule) in both the native language of instruction and a word for word certified English translation (if applicable). Unofficial transcripts are accepted electronically via the status Check Status page for the review process, while official transcripts and translations are required upon enrollment.

English Requirements

IELTSMin 6
TOEFLMin 80

English Program Requirements

All applicants, regardless of citizenship, must demonstrate English proficiency. English proficiency examination results, such as TOEFL, IELTS or Duolingo English Test, are encouraged for non-native English speakers, but are not required for freshman admission. SAT or ACT results are required for all freshman applicants.

Tuition and Fee Information for Bachelor of Media Production, Management, and Technology at University of Florida

How to Apply for Bachelor of Media Production, Management, and Technology at University of Florida

A copy of your transcript for any school you have attended with the grades you have earned
A list of your high school activities including jobs, clubs, sports, community service, etc.
Information about your parent(s) or guardian(s), such as educational background, occupation and employer information

Add UF as a university to receive your application and review our specific application requirements.

Fill in your profile information. Your profile is where you'll enter information that will be sent to all schools to which you apply. The University of Florida requires the following sections:

Information about who you are and how to contact you, your address, citizenship, high school and family information
Current-year coursework
Honors and distinctions
Activities and experiences

Complete the UF Supplement. This includes a few additional short-answer questions so that we can learn more about you when reviewing your application.

Complete the essay questions. The essay helps our admissions staff get to know you better. Use this space to tell us something about yourself that we wouldn’t learn elsewhere in your application. And remember, the best essay topic for you is going to be the one that you are most excited to write about.

Once you have submitted your application, a link will appear on your status page to create your Student Self-Reported Academic Record (SSAR). List your high school courses and grades exactly as they appear on your transcript. You must complete the SSAR by December 1 for your application to be complete. If you begin the SSAR separately before submitting your UF application, be sure to link it to your application once your application has been submitted.

Submit your test scores to UF no later than December 15. You may either self-report your SAT and/or ACT scores through your application status page or send official scores from the testing agency. Since accuracy is critical, students who choose to self-report should have a copy of their SAT/ACT score report(s) available to reference when submitting their scores. Because UF superscores both the SAT and ACT, we encourage you to submit scores for all SAT or ACT tests you have taken. If admitted, students who have self-reported their scores in the admissions process will be required to submit official scores from the testing agency to UF by May 1. UF Institutional Codes:

You may request to begin your studies in either the Summer B or Fall term. The term requested DOES NOT affect the consideration of your application. If you are admitted, we will try to offer you the term you requested, but space limitations may mean you receive an offer for a different term.

When you submit your application, pay the $30 nonrefundable fee by credit card unless you qualify for a fee waiver. In both the Common and Coalition applications, you can indicate in the profile section if you qualify for a fee waiver.

You will receive an email 24-48 hours after submitting your application with instructions to create your MyAdmissions application status credentials. Once completed, you can log in to the MyAdmissions app status portal to keep track of your application status and the materials that UF has received. This is also where you will find the link to create your SSAR.

Bachelor of Media Production, Management, and Technology at University of Florida

University of Florida

United States of America, Gainesville