Bachelor of Marketing & Operations Management at University of Pennsylvania

University of Pennsylvania

United States of America, Philadelphia

University Rank:#15

Study Marketing & Operations Management at University of Pennsylvania, a Bachelor degree offered at its main campus in Philadelphia, United States of America. This Full Time program is delivered on campus in English and takes approximately 4 years to complete. Students benefit from a structured learning experience designed to build both theoretical knowledge and practical experience. The next intake is scheduled for May 22, 2027.

About Bachelor of Marketing & Operations Management

The Marketing and Operations Management joint concentration emphasizes the importance of partnership between marketing and operations for new product development (NPD) in light of the fact that NPD is a critical company effort highly dependent on internal innovation processes. Given the complexity of these processes, the insights provided by cross-disciplinary collaboration can be particularly beneficial in many efforts, including:

Creativity-based new product development
Innovation in service manufacturing and new service development
Customer response to next-generation products
The use of conjoint analysis in engineering designs
Platform-owner market entry
Design-intensive innovation

Disciplines

The Wharton School

Requirements and Admission Criteria for Bachelor of Marketing & Operations Management at University of Pennsylvania

Entry Requirements

Our admission decisions are made prior to the announcement of results for many national examinations (such as the A Levels or French Baccalaureate), but applicants are expected to be enrolled in programs that prepare them for these examinations. If you are enrolled in a program that will not release external examination results prior to our application deadlines, you must request that your school send us predictions of external examination results along with your grades.

Where national examinations are required for admission to a pre-university program (such as the IGCSE or the SPM), you should have received high marks on these examinations and should present certified copies of the results with your Penn application.

Students in our diverse global community have a wide range of passions, perspectives, and talents. Beyond academics, we would like to learn about your non-scholarly interests, extracurricular activities, and community service (though we recognize that patterns for non-academic involvement vary from country to country).

English Requirements

IELTSMin 7
TOEFLMin 100

Tuition and Fee Information for Bachelor of Marketing & Operations Management at University of Pennsylvania

Application Fee 75

How to Apply for Bachelor of Marketing & Operations Management at University of Pennsylvania

When applying to Penn, you will be asked to choose one of our four undergraduate schools or a coordinated dual-degree, accelerated, or specialized program that will serve as home base throughout your academic journey. Your application will be reviewed in the context of the school or program to which you have applied. Prior to preparing your application, we encourage you to learn more about our undergraduate schools and our coordinated dual degree programs and specialized programs. We also provide many ways to engage with these programs throughout the admissions cycle.

All admitted students will be admitted to the specific school or program for which they applied. Your admitted school or program will shape your curriculum, and your Penn degree will come from that specific school or program. That said, all undergraduate students at Penn will also gain a strong foundation in the liberal arts and sciences and have the ability to take classes across all four schools.

As you prepare for your application journey, we encourage you to explore your interests and to hear from current students as they share their personal journeys at Penn.

Bachelor of Marketing & Operations Management at University of Pennsylvania

University of Pennsylvania

United States of America, Philadelphia