Master of Marketing at University of Pennsylvania

University of Pennsylvania

United States of America, Philadelphia

University Rank:#15

International students can study the Marketing at University of Pennsylvania at its main campus in Philadelphia, United States of America. This Master degree is available as a Full Time program delivered on campus in English. The program has a duration of 2 years and is offered at the university's main campus. Students can apply for the next intake starting on May 22, 2027.

About Master of Marketing

The marketing major is designed to build deep competency in the art and science of choosing which customers to serve, and getting, keeping and growing them through delivering superior customer value.

Marketing majors will gain a proficiency in the latest methods and concepts for understanding customer behavior and for devising effective marketing strategies. This is a valuable preparation for careers in consulting and general management and essential for entrepreneurs.

Students begin by taking Marketing Management MKTG 6110, and then either MKTG 6120 or MKTG 6130, an overview of the role of marketing in the development of business strategies. Using a combination of lectures, readings, case studies, and computer simulations, these core courses review fundamental approaches in product/market selection, product line management, communications management, pricing, distribution, and marketing research. Students can choose among many electives to structure a program of study to match their interests and career objectives.

Disciplines

The Wharton School

Requirements and Admission Criteria for Master of Marketing at University of Pennsylvania

Entry Requirements

Our admission decisions are made prior to the announcement of results for many national examinations (such as the A Levels or French Baccalaureate), but applicants are expected to be enrolled in programs that prepare them for these examinations. If you are enrolled in a program that will not release external examination results prior to our application deadlines, you must request that your school send us predictions of external examination results along with your grades.

Where national examinations are required for admission to a pre-university program (such as the IGCSE or the SPM), you should have received high marks on these examinations and should present certified copies of the results with your Penn application.

Students in our diverse global community have a wide range of passions, perspectives, and talents. Beyond academics, we would like to learn about your non-scholarly interests, extracurricular activities, and community service (though we recognize that patterns for non-academic involvement vary from country to country).

English Requirements

IELTSMin 7
TOEFLMin 100

Tuition and Fee Information for Master of Marketing at University of Pennsylvania

Application Fee 75

How to Apply for Master of Marketing at University of Pennsylvania

Offline Recommendation

Penn strongly prefers that recommenders submit letters of recommendation online through the admissions system. If, however, your recommender is unable to submit an online recommendation, please follow these instructions:

1) Select the “Recommendation Form PDF Download” and download the form.
2) Complete the first section. Be sure to include the address of the appropriate admissions office — refer to the "Contact Graduate Admissions" list below.
3) Print out the form and provide it to your recommender.

Please note:

If you are applying to a program in Nursing, print out and provide your recommender with these special instructions for completing your letter of recommendation.
If you are applying to a program in the School of Social Policy & Practice, print out and provide your recommender with these special instructions for completing your letter of recommendation.

4) Your recommender should send the form directly to the admissions office you designate, along with the letter of recommendation.

Master of Marketing at University of Pennsylvania

University of Pennsylvania

United States of America, Philadelphia