Prepare yourself for an international career in tourism management with Australia’s leading and most innovative industry-focused specialist tourism program.
The Master of International Sustainable Tourism Management equips you with skills and expertise in domestic and international marketing, environmental studies, information technology, cultural heritage studies and development, special events and planning.
Tourism is one of the world’s fastest-growing industries, with the Asia-Pacific region recognised as the fastest-growing zone. This dynamic landscape creates an increasing demand for highly skilled managers capable of navigating the evolving global tourism sector.
Engage your entrepreneurial spirit and focus on the marketing and management side of the tourism industry. The course targets this demand, preparing you for roles in media and communications, public relations, advertising, market research and development.
Explore sustainability's increasing influence on tourism planning, development, governance, and management. With a particular emphasis on emerging economies and the development of small and medium-sized enterprises within them, the program looks at how tourism can align with the development of sustainable organisations, urban and rural regeneration, natural resource management, wildlife conservation, and the diversification of benefits from international and domestic tourism.
How will the course help advance your career?
You’ll benefit from the combined insights of an innovative curriculum, expert teaching staff, on-the-ground international perspectives and active industry engagement – which will ensure you graduate with both the theoretical framework and practical skills to make a significant impact through your career.
Monash tourism graduates have gone on to achieve enormous success globally in a wide range of sectors and businesses/organisations including:
- Adventure tourism – Intrepid Tours, Lonely Planet;
- Advertising and marketing – Sheraton Hotels and Resorts;
- Cultural institutions – Melbourne Museum;
- Events management – Melbourne Convention and Exhibition Centre;
- International peak bodies – UNESCO, United Nations World Tourism Organisation, Stockholm Convention Bureau;
- Local and state government tourism agencies - Tourism Queensland, Tourism NT;
- Management consultancy – Roy Morgan Research;
- National tourism ministries and bodies – in Abu Dhabi, Chile, Ireland, Tanzania, and Tourism Australia (Australia, UK, Hong Kong, USA and Germany).