Advertising and Public Relations, MA

The Master of Arts in Advertising and Public Relations is designed for aspiring students who wish to gain advanced knowledge and expertise in creating and managing persuasive communication. We help motivated students transition from a tactical to a more strategic, managerial approach to advertising and public relations, while becoming ethical and globally competent thought leaders in their future careers.

The Advertising and Public Relations Master of Arts program offers three concentrations that enable students to develop expertise in three growing areas of advertising and public relations.

The Advertising Creative concentration helps students build portfolios while learning to solve a client’s problems by beautifully wrapping smart strategies in provocative, layered, and memorable ideas.

The Media Strategy concentration equips students with analytic skills necessary to analyze traditional, digital, and social media data, uncover actionable insights, and develop brand strategies leveraging those insights.

The online-only Marketing Communication Management concentration is designed for emerging leaders who wish to gain advanced knowledge and expertise in creating and managing persuasive communication in an integrated industry landscape in order to pursue managerial careers. 

For admission requirements and information about funding opportunities, please visit the A+PR graduate website.

To be considered for regular admission to the Graduate School, you must have at least one of the following GPAs (on a 4.0 scale):

• An overall 3.0 GPA.
• An overall 3.0 GPA in your last 60 semester hours.
• A 3.0 GPA in your graduate program.

Non-native speakers are required to submit TOEFL, IELTS, Duolingo, or PTE scores unless they meet at least one of the following criteria: 1) at the time of initial enrollment, they will hold a degree from a U.S. institution or an institution in one of the English speaking countries or regions listed below; 2) at the time of initial enrollment, they will have been enrolled in coursework for at least two years at a U.S. institution or an institution in one of the English speaking countries or regions listed below; 3) they are a citizen or legal resident of one of the English speaking countries or regions listed below. Information on registering for the TOEFL, IELTS, or PTE is available online or at U.S. embassies, consulates, Institute of International Education offices, AMIDEAST offices, and other organizations concerned with international education. Note that during the application process we only need unofficial language score reports. Official reports must be sent on admission. 

• Copy of your passport
• Relevant visa and immigration documents (This includes PR card, current visa, or F-1/ J-1 visa request and supporting documents)
• Unofficial transcript copies from every secondary school you have attended. This includes academic transcripts, mark sheets, grade reports, diplomas or certificates, national standardized examination results, or other academic course work.
  • Include an English translation for all documents not written in English. If you need assistance translating your documents into English, we recommend using the American Translators Association to find a certified translator.
  • Students graduating high school in Nigeria, Liberia, Ghana, The Gambia or Sierra Leone must submit a copy of their WASSCE results and scratch card information (serial number and PIN) in order to complete their application.
• Students that graduated 6 or more months ago should also provide a brief statement listing any academic activities since graduation (including any post-secondary coursework at institutions inside or outside of the US, English language programs, study abroad programs, etc.) List name(s) of the institutions and dates of attendance. If you have no additional academic activities, please write a short statement that speaks to your activities during the gap period. In the statement, please include the following and send to International Admissions at [email protected]:
  • Full Name
  • Address
  • High School/Secondary School
  • Graduation Date