Bachelor of Business (Honours) in Marketing

Technological University Dublin

Ireland, Dublin

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Technological University Dublin

Ireland , Dublin

Key Facts

Program Level

Bachelor

Study Type

Full Time

Delivery

On Campus

Course Code

TU923

Campuses

Tallaght

Program Language

English

Start & Deadlines

Next Intake DeadlinesSeptember-2026

Apply to this program

Go to the official application for the university

Duration 4 year(s)

Tuition Fee

EUR 12,500 / year

Next Intake September-2026

Bachelor of Business (Honours) in Marketing

About

Marketing
Students who complete this course and achieve this award are prepared to gain positions of responsibility in marketing. Students are well prepared for a role on a marketing team, whether in a small firm, a large corporation or a not-for-profit organisation. The modules introduce students to the study of consumer behaviour, marketing research, marketing communications, financial management, international marketing, digital marketing and web design. As part of the Events management module, for example, student will organise an event on campus and raise money for a charity of choice.

Requirements

Entry Requirements

On the CAO application, the student applies for TU932 Bachelor of Business (Honours) (General Entry). Following entry to TU Dublin, the student decides which area of Business they wish to focus on and transfers to one of the following Level 8 courses:

International Business
Management
Marketing

For the 180 places available on Business General Entry, there are 60 places available per course – Management, International Business, Marketing. If you chose the General Entry option, you may not be given your first choice if the course fills all available places.