Behavioural Data Science MSc

Nottingham Trent University

United Kingdom, Nottingham

University RankQS Ranking

593

Apply Now!

Go to Official Website

Home/United Kingdom/Nottingham /Nottingham Trent University/Behavioural Data Science MSc

Nottingham Trent University

United Kingdom , Nottingham

Key Facts

Program Level

Master by Course Work

Study Type

Full Time

Delivery

On Campus

Campuses

City Campus

Program Language

English

Start & Deadlines

Next Intake DeadlinesSeptember-2026

Apply to this program

Go to the official application for the university

Duration 1 year(s)

Tuition Fee

GBP 17,850 / year

Next Intake September-2026

Behavioural Data Science MSc

About

Introduction:

In virtually all sectors of the modern economy, understanding behaviour is critical. From healthcare and education to the services sector, businesses and organisations recognise the value of harnessing vast quantities of data to provide insights into how people behave. Combined with an understanding of psychological theory, this can generate insights that help explain complex patterns of human behaviour that lead to informed decision making that can drive progress and innovation.

Our innovative MSc Behavioural Data Science course focuses on bringing together state-of-the-art data science techniques with advanced psychological theory. You will leave with a unique ability to extract meaningful, theory-based insights from complex human data, as well as a diverse portfolio of work to demonstrate these skills to future employers.

Stand out from your peers: whether you want to get into data science roles that explore human behaviour, or already work in a related role, this course can help you differentiate yourself.
Get the context: this course covers both the data science, and the psychology; from programming, machine learning, and data modelling, to understanding behaviour, cognition, and neuroscience.
With 3 set days in university each week (2 for part-time students), balance your studies around other commitments such as part-time work.
Benefit from excellent support from our academic team to enhance your learning.

Requirements

Entry Requirements

What are we looking for?

You'll need an undergraduate degree (minimum 2.2) in Psychology (or a related subject) or other recognised equivalent qualification. Related subjects include Media Studies, Media Culture, Communication Studies, Journalism, Psychology, Health Sciences, Psychopathology, Mental Health, Information Technology, Security, Sociology, and Research Methods.
Applicants without such qualifications will be considered on an individual basis, but will be required to demonstrate how their experiences and knowledge would enable them to study this course at Masters level in their personal statement.

Other requirements

Your application form requires a written statement in which you should outline reasons for wishing to undertake the MSc Behavioural Data Science. We will be looking to ensure that you have a sound rationale for joining the course based on:

a realistic appreciation of the practicalities of modern data science, and
an understanding of the specific focus of this course (i.e., the application of psychological theory to complex quantitative data).

Importantly, we will be checking for evidence of interest in, and aptitude for, quantitative data analysis and/or computer programming. Appropriate theoretical knowledge or experience working with complex quantitative data (human or otherwise) will be considered advantageous.

If you are unsure of your status and / or would like an informal discussion with the course leader, please contact us.

NTU may admit a student with advanced standing beyond the beginning of a course, through an assessment of that student's prior learning, whether it is certificated or uncertificated. Our Recognition of Prior Learning and Credit Transfer Policy outlines the process and options available to these prospective students, such as recognising experiential learning or transferring to a similar course at another institution, otherwise known as credit transfer.

All prospective students who wish to apply via Recognition of Prior Learning should initially contact the central Admissions and Enquiries Team who will be able to support you through the process.

International qualifications

We accept qualifications from all over the world – check yours here:

Entry requirements by country

Postgraduate preparation courses (Pre-Masters)

If you don’t yet meet our entry requirements, we offer Pre-Masters courses through our partner Nottingham Trent International College (NTIC), based on our City Campus:

Pre-Masters courses leading to postgraduate study at NTU

English language entry requirements

You can meet our language requirements by successfully completing our pre-sessional English course for an agreed length of time, or by submitting the required grade in one of our accepted English language tests, such as IELTS:

Would you like some advice on your study plans?

Our international teams are highly experienced in answering queries from students all over the world. We also have members of staff based in Vietnam, China, India and Nigeria and work with a worldwide network of education counsellors.

Complete this simple form to keep in touch with the International Office.

English Program Requirements

Career

Careers and employability

Your future career in behavioural data science

Data science as a discipline is now found in many large organisations across private businesses, the health and medical sectors, in government, and in the IT (especially web-based) services sector, and as such represents one of the key jobs of the future.

It is a growing field as society produces not only more data about how people behave, but also data that are more widely and easily accessible, alongside increasingly advanced tools for gaining insights. In this context it is important that data scientists working on human data are able to not simply gain insights about trends in data, but use psychological knowledge to understand these.

If you are already qualified or work in the fields of computer science or engineering, this Masters course can help you stand out from your peers. If you're already working in data science, this course is ideal to continue your professional development by expanding your behavioural and statistical expertise.

Outside of industry, data science skills in academia are also increasingly in demand, and this MSc would also provide the skills required to move into highly skilled research roles or commence a PhD.

Employability team

Our expert Employability team will work closely with you at every stage of your career planning, providing personal support and advice. You can benefit from this service at any time during your studies, and for up to three years after completing your course. Find out more about the service.