Business Management and Marketing

BUSINESS MANAGEMENT AND MARKETING BA (HONS) As part of the Network of Hope Spurgeon’s College is offering a range of combined BA honours degrees with Liverpool Hope University. In this combined BA honours degree, you will study two major subject areas equally. Each subject element will be taught in parallel. Entry requirements: 96 Tariff points + GCSE Math & English grade 4/C or above Fees: £9,073 per year BUSINESS MANAGEMENT The world of Business Management is fast-moving and dynamic. Business organisations are facing unprecedented change and complex challenges both within the UK and globally. This demands that students who enter the business sector, understand the dynamics of the business environment and how organisations operate in increasingly uncertain situations. The Business Management element of your degree examines small to medium-sized enterprises to global multi-national companies – public, private, not-for-profit with a focus on business principles, organisational dynamics and management processes. Studying this course gives you the opportunity to understand how businesses operate and the ethical and social impact they have on communities. MARKETING: Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. The Marketing element of your degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace. You will be provided with the key skills and knowledge that will enable you to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing you to reflect on the moral and ethical implications of marketing behaviour. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow you to reflect on the many challenges and opportunities that these technological and cultural changes provide. We believe your ability to gain meaningful employment after you graduate is really important, so there is a strong focus on helping you to develop your employability skills. Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations and across all sectors. Studying such a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.

UCAS Tariff - 96 points
GCSE Math & English 4/C or above

IELTS (Academic): 6
IELTS 6.0 including a minimum of 6 in reading and writing, and 5.5 in speaking and listening