Digital Business and Innovation

Dublin City University

Ireland, Dublin

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Dublin City University

Ireland , Dublin

Key Facts

Program Level

Bachelor

Study Type

Full Time

Delivery

On Campus

Course Code

DC241

Campuses

Main Site

Program Language

English

Start & Deadlines

Next Intake Deadlines12-Jan-2026

Apply to this program

Go to the official application for the university

Duration 4 year(s)

Tuition Fee

EUR 17,000 / year

Next Intake 12-Jan-2026

Digital Business and Innovation

About

Overview

Whether it’s Big Data, the Internet of Things or Virtual Reality, the world of business is being transformed by digital technology. It’s an exciting time of rapid change that is creating wonderful new opportunities. This four-year course is the first of its kind in Ireland and aims to give you the skills to succeed in a future world of work that is driven by technology.

Be Future Ready
On this course you will take on real world challenges, get industry experience in a digitally-focused workplace, and reimagine new ways of doing business. Things are changing fast, but by learning vital transferable skills such as innovation, problem solving, leadership and personal agility, you can be part of the digital transformation. In fact, this programme aims to prepare you for jobs that may not yet exist.

Designed in cooperation with industry, this course will help future proof you with an innovation mindset and industry-relevant knowledge and skills in emerging technologies including: Cloud Computing; Social Media; Big Data Analytics; Mobile Technologies; The Internet of Things; Smart Contracts and Block chain; and Augmented and Virtual Reality.

Along with a foundation in business and management, you’ll also gain:

an understanding of key enabling technologies and their business, economic, and social impacts
practical knowledge and experience in applying digital technologies in a range of contexts to achieve business objectives and address societal challenges
an innovation mind set providing insights into how to create value through leveraging digital technologies
the ability to acquire the knowledge and skills needed to support digitalisation and digital transformation initiatives
a capacity to explore, understand, develop and enhance the basis of personal achievement.

The BSc in Digital Business and Innovation will give you the opportunity to learn about and through technology. You'll have regular opportunities to apply your digital knowledge and skills in projects with real-world clients, including a full-year immersion experience through INTRA work placement in Year 3.

Disciplines

Business School

Requirements

Entry Requirements

Leaving Cert

In addition to the general entry requirements for admission to the university the following entry requirements apply: Minimum of O4 or H6 in Mathematics.

GCE A Level

In addition to the general entry requirements for admission to the university the following entry requirements apply: GCE A Level D or GCE AS Level C or GCSE C Mathematics.

FET Level 5

Please visit our Admissions webpage for details on course requirements or how to apply to DCU.

Please visit our QQI FET webpage for details on DCU courses, open days, campus tours or school visits.

To apply to DCU, please visit www.cao.ie.

Mature Applicants

Mature entry is a competitive process. Applicants must demonstrate:

a genuine interest in the programme(s) they are applying for
academic experience and competency in their chosen field of study
an ability to engage and succeed on the programme

All applicants must complete a statement of interest to be considered for the mature application route.

For further guidance on the mature application process please see the CAO Website

Advanced Entry

No Entry path

International Applications

International candidates are expected to have educational qualifications of a standard equivalent to those outlined above. In addition, where such candidates are non-native speakers of the English language they must satisfy the university of their competency in the English language. Click here for further information on international applications.

English Program Requirements

Undergraduate Applicants - Minimum English Standards

Applicants whose first language is not English must provide evidence of equivalent competence in English Language, through their school leaving examination or in a recognised English language test. The minimum standards for entry to DCU are outlined below.

Applicants are assessed on the results of a single sitting only.

EXAMINATION

Level Required

Irish Leaving Certificate English

O6/H7

GCE A-Level English Language

Grade D

GSCE

Grade C

IELTS ACADEMIC

Composite score of 6.5 or above, with no less than 6.0 in any one component.

*Scores must be achieved in one sitting.

TOEFL

237 (computer-based),
580 (paper-based test)

TOEFL iBT

Total Score of 92

Cambridge Certificate of Proficiency in English (CAP)

Overall score of 180 with a minimum of 169 in all components.

Cambridge Certificate of Advanced English (CAE)

Overall score of 180 with a minimum of 169 in all components.

English Test for Academic and Professional Purposes (ETAPP)

Pearson Test of English (PTE Academic)

63 (with a minimum of 59 in all components)

Duolingo

Duolingo will be accepted with a minimum score of 120 and a score of at least 110 in each subscore. Please ensure the verification link is provided when submitting this evidence and you share your results with DCU.

Additional Information

Your English language certificate must be awarded within the two years prior to the start date of your DCU programme.
English Language requirements for individual programmes may be higher than published here. Please refer to the programme page for further details.
Scores on your English language proficiency test must be achieved in one sitting.

Alternative Requirements/Evidence of Competency

In exceptional circumstances, results in examinations other than those published may be accepted as proof of competence in English language. This may include non-native speakers of English who have completed their education through the medium of English in a country where English is the official language. Please include the details of any English language examinations and proof of successful completion when applying to DCU.

For further details about DCU English Language Requirements, please contact DCU Admissions.

Career

Careers & Further Options

Careers

The BSc in Digital Business and Innovation will prepare you for key roles in digital business and to succeed in a dynamic, uncertain and global marketplace. You’ll gain the knowledge and skills to use emerging digital technologies to develop or re-imagine products and services and transform business processes.

Having won the Higher Education Awards’ Best Student Experience category in March 2022, the judges commendation highlighted the fact that the programme was designed to provide students with the skill-set needed to navigate a career in a rapidly changing and challenging work environment.

Career Areas

Consultancy
Technology
Entrepreneurship
E-Commerce
Digital Transformation
Software and IT
Telecoms

Career Prospects

Digital Business Analyst

Digital Innovation Management

Technology Consultant

Entrepreneurship

Cloud Computing

Mobile Technologies

DCU Career Services

DCU graduates are highly sought after by employers. Our Graduates work in environments ranging from large multinationals to SMEs, family businesses and start-ups across every sector.

DCU Careers Service has a number of learning and development initiatives in place for our students, giving them the skills they need for a successful career path.

Go to our Careers site to find out more about career planning, our mentorship programme, skills development and online resources for students when working on CVs and making applications.