Digital Media and Society BA

Course description

Explore the ever-growing role digital media plays in shaping society across an increasingly connected world.

By studying this degree, you’ll gain a deeper understanding of how social media influences our world, what happens to the information we share online, and technical, social and ethical considerations for digital design.

You’ll also build practical skills through the creation of digital media products, from websites to animations, focusing on user needs and outcomes.

With modules covering topics from data-driven storytelling to news analysis, you’ll delve into the power of digital media to shape public opinion and learn how to build compelling narratives from data within your research.

As you progress through your degree, you’ll specialise further in areas of your choice, such as health, protest and social change, or societal inequalities.

In your third year, you’ll draw on a strong conceptual and practical basis to apply your skills through the dissertation project, and have the opportunity to see theory in a live context with digital media work placements.

With Access Sheffield, you could qualify for additional consideration or an alternative offer - find out if you're eligible.

• Standard offer
• Access Sheffield offer

English language requirements |

You must demonstrate that your English is good enough for you to successfully complete your course. For this course we require: GCSE English Language at grade 4/C; IELTS grade of 6.5 with a minimum of 6.0 in each component; or an alternative acceptable English language qualification

If you have any questions about entry requirements, please contact the school/department.

Equivalent English language qualifications

Visa and immigration requirements

Other qualifications | UK and EU/international

Graduate careers

As a digital media and society graduate you could find yourself working within digital media organisations, agencies or games companies, working in roles such as UX (User Experience Design), usability studies or user research.

Alternatively, you could choose a career in marketing, communications and PR, for example working as a digital media manager or social media account manager for a local or city council, in a museum or theatre, or working for a charitable organisation.

Department of Sociological Studies

Our graduates work in a range of sectors including broadcasting, the police service, teaching and social work. They are also employed in local government, the civil service, charity and campaign organisations and market research.

Some have carried out graduate training with national and international companies, and are employed around the world. Many go on to masters courses in sociology and social policy and other areas such as human resources.

You could pursue a career in marketing, communications and PR, or work in museums, theatres or charitable organisations.