Hospitality and Tourism Management

You investigate an authentic business challenge, creating links and relationships with potential employers, and demonstrating an understanding of the application of theoretical principles in a work-based learning situation. You also learn how to apply simple research methodologies and investigate the results.

Understand the ever-changing landscape of hospitality and tourism globally and the need to be aware of issues involved with managing cultural diversity within a global distributed organisation in the hospitality and tourism sector. You examine the impact of the sector within a global perspective and respond to the ever-changing sociocultural and economic factors needed when planning and managing within the hospitality and tourism industries.

The range of employment opportunities in any industry are diverse, from specialist operatives to strategic managers. Research and explore your industry of interest and formulate a career action plan, detailing your strengths and weaknesses to bridge any skills and knowledge gaps.

Understand the significance of marketing in the contemporary travel and tourism environment. Global, national and regional travel and tourism organisations in the sector have built successful strategies around a strong retail presence combined with alternative communication channels to support the wider marketing mix. Learn how these companies work to develop high-quality campaigns and a strong presence online as well as the high street.

Gain an overview of UK tourism enabling you to identify the historical aspects that have led to the current position of the UK tourism market and identify the key technological changes that have shaped, and will shape, its future. Particular attention is focused on the cultural effects that tourism has on the UK, and the cultural significance of the UK for tourism. You also explore the negative impacts of tourism in the UK and the potential future trends and issues.

Develop your knowledge, understanding and skills to enable you to work within the food and beverage trade. Underpin your subject knowledge in menu engineering, principles of customer experience and the regulatory constraints surrounding healthy options in line with government initiatives.

Develop your knowledge, understanding and skills to enable you to work within the on-licensed trade. Underpin your subject knowledge in law, marketing principles and the regulatory constraints of the on-licensed trade.

Develop your knowledge, understanding and culinary skills, enabling you to consider innovations to further your development in a career within the industry. Through the development of theoretical and practical skills, gain an understanding and appreciation of what is required to operate as a practitioner and a manager in this specialised sector.

Develop your entrepreneurial skills and understand how to progress a business as well as identify strategies that sustain and develop enterprises. You develop theoretical knowledge and intellectual development in relation to hospitality and tourism management. You leave with the ability to evaluate and analyse your extended knowledge.

Develop your knowledge and understanding of gastronomy, international cuisine and wine, and your role in supporting the management of a culinary operation. This enables you to underpin your subject knowledge of these areas through an investigation into historical and current perspectives of gastronomy, cuisine from a variety of countries and cultures, wine production and pairing, and exploration of food and wines from various regional and international cuisines together with sensory evaluation of wines and foods.

Apply your wider learning in a working environment. Take part in a project with an organisation of your choice to improve an aspect of its operations. This provides a solid platform to showcase your skills, enhancing employability, and supporting you to understand the application of research methodologies and analysis of results.

You understand particular client needs, and effective customer service and management techniques. You learn to assess both the organisational and operational aspects of putting an event together as well as the impact on the locality of the event.

You identify uses and applications of information technology for E-Business and technology within the tourism sector, and consider the trends and developments in technologies and the implications this has for business operations. From the analysis existing organisations you develop an e-business and technological development strategy for an existing or hypothetical organisation, and present your research and development findings.

You identify uses and applications of information technology for E-Business and technology within the tourism sector, and consider the trends and developments in technologies and the implications this has for business operations. From the analysis existing organisations you develop an e-business and technological development strategy for an existing or hypothetical organisation, and present your research and development findings.