International Tourism with Events Management BSc (Hons)

About the course

This multidisciplinary course develops your understanding of international tourism while giving you the practical skills you need to take on a management role in the fast-paced rapidly evolving events sector.

The course combines the key subject areas of business marketing and tourism with an industry focus on events management. It develops your theoretical understanding of all these areas while encouraging you to put theory into practice working on real-life briefs and case studies.

To start the course you study the business of events management tourism and hospitality before moving on to explore areas such as cultural tourism; marketing; and tourism and sustainable development. Specific events management units may include event planning and operations; risk and crisis management for events; events and destination marketing; and event planning in practice.

The University of Bedfordshire is a member of the Association for Tourism in Higher Education (ATHE). ATHE is the subject association for tourism in higher education in the UK. It represents universities that are leading providers of tourism programmes.

Why choose this course?

• Learn essential skills for a career in the events industry in a department with close links to local cultural sporting and business organisations
• Manage real events so you put theory into practice and build skills valued by employers
• Benefit from masterclasses featuring leading industry speakers such as the Natural History Museums Head of Public Events events experts at Bedfordshire Police and festival professionals from Notting Hill Carnival
• Gain additional insights through field trips to organisations like Luton Town Football Club Twickenham and Woburn Abbey as well as through working on annual events hosted by your department
• Become a self-directed self-regulated reflexive learner able to plan and manage a project from start to finish
• Take the course over four years and include a fee-free year in industry (see below) gaining experience and making contacts for the future
• If you need a step up into higher education start with a Foundation Year (see below) which guarantees your place on the degree course