When you take the Certificate in Professional Communication – Persuasive Communication (CPC‐PC) you will learn what persuasive communication is and how to establish influence in a variety of situations, helping you excel in your career. Persuasive communication is at the foundation of building and maintaining relationships with collaborators and clients.
If you are a student planning to apply to a professional college in fields such as medicine, physiotherapy, veterinary medicine or law, this certificate will help you gain skills to effectively convey information and establish credibility in the application and interview process.
What you will learn
When you take the Certificate in Professional Communication – Persuasive Communication, you will learn how to use the art of persuasion in written and oral communication. Topics that you will study include understanding what makes a message convincing, how to craft effective messages for a variety of audiences and learning how credibility is established. The program consists of three courses (9 credit units) delivered by the Ron and Jane Graham School of Professional Development in the College of Engineering.
Many of the courses in the certificate program can also be used to satisfy degree requirements. Please speak with an academic advisor to see what options may be available to you if you are completing this program concurrently with another degree program.
