Bachelor of Communication (Digital and Social Media) Bachelor of Creative Intelligence and Innovation

This course is designed for aspiring professionals eager to master digital and social media communication. Choose this course to become a skilled practitioner in the dynamic field of digital media, equipped with technological literacy, cultural awareness, and innovative problem-solving abilities.

What sets this course apart is its focus on the practical application of social media as a communication tool and its integration of UX/UI design, social media management, and data visualisation. You will gain a comprehensive understanding of digital media's role in society and develop strategies for user engagement, app prototyping, and effective online communication.

Learning occurs through applied exercises, real-world projects, and case studies, ensuring you acquire hands-on experience. You will build a professional portfolio, enhancing your employability in a vast job market.

The course also fosters creative intelligence, preparing you to tackle complex challenges and innovate within a global context. You will learn to think critically, work across disciplines, and anticipate future trends.

Adding a second major from available options broadens your skill set, preparing you for diverse roles such as social media manager, UX/UI designer, digital marketer, and more. Graduates emerge as creative thinkers and strategists, ready to address complex societal issues and excel in their careers.

Through case study analysis and applied learning, the Bachelor of Communication (Digital and Social Media) offers a comprehensive understanding of digital and social media as both a social phenomenon and future career pathway. Students focus on practical exercises to develop user engagement strategies, create prototypes for app development, and understand the intricacies of social media communication. By the end of the course, students will have built a sizeable portfolio of work to show to employers and assist their entry into a large job market.

By focusing on the high-level conceptual thinking and problem-solving practices that lead to the development of innovative, creative and entrepreneurial outcomes, students of the combined degree also gain leading edge capabilities that are highly valued in the globalised world, including dealing with critical and creative thinking, invention, complexity, innovation, future scenario building and entrepreneurship, and the ability to work on their own, across and between other disciplines. These creative intelligence competencies enable graduates to navigate across a rapidly accelerating world of change.

Applicants must have completed an Australian Year 12 qualification, Australian Qualifications Framework Diploma, or equivalent Australian or overseas qualification at the required level.

Admission to the combined degree is on merit according to the admissions policy for the Bachelor of Communication (Digital and Social Media).

The English proficiency requirement for international students or local applicants with international qualifications is: IELTS Academic: 6.5 overall with a writing score of 6.0; or TOEFL iBT: 79-93 overall with a writing score of 21; or AE5: Pass; or PTE: 58-64 with a writing score of 50; or C1A/C2P: 176-184 with a writing score of 169.

Eligibility for admission does not guarantee offer of a place.

Visa requirement: To obtain a student visa to study in Australia, international students must enrol full time and on campus. Australian student visa regulations also require international students studying on student visas to complete the course within the standard full-time duration. Students can extend their courses only in exceptional circumstances.

Admissions information

Use the buttons to expand or collapse the section.

• This course is designed for aspiring professionals eager to master digital and social media communication. Choose this course to become a skilled practitioner in the dynamic field of digital media, equipped with technological literacy, cultural awareness, and innovative problem-solving abilities.

  What sets this course apart is its focus on the practical application of social media as a communication tool and its integration of UX/UI design, social media management, and data visualisation. You will gain a comprehensive understanding of digital media's role in society and develop strategies for user engagement, app prototyping, and effective online communication.

  Learning occurs through applied exercises, real-world projects, and case studies, ensuring you acquire hands-on experience. You will build a professional portfolio, enhancing your employability in a vast job market.

  The course also fosters creative intelligence, preparing you to tackle complex challenges and innovate within a global context. You will learn to think critically, work across disciplines, and anticipate future trends.

  Adding a second major from available options broadens your skill set, preparing you for diverse roles such as social media manager, UX/UI designer, digital marketer, and more. Graduates emerge as creative thinkers and strategists, ready to address complex societal issues and excel in their careers.

  Through case study analysis and applied learning, the Bachelor of Communication (Digital and Social Media) offers a comprehensive understanding of digital and social media as both a social phenomenon and future career pathway. Students focus on practical exercises to develop user engagement strategies, create prototypes for app development, and understand the intricacies of social media communication. By the end of the course, students will have built a sizeable portfolio of work to show to employers and assist their entry into a large job market.

  By focusing on the high-level conceptual thinking and problem-solving practices that lead to the development of innovative, creative and entrepreneurial outcomes, students of the combined degree also gain leading edge capabilities that are highly valued in the globalised world, including dealing with critical and creative thinking, invention, complexity, innovation, future scenario building and entrepreneurship, and the ability to work on their own, across and between other disciplines. These creative intelligence competencies enable graduates to navigate across a rapidly accelerating world of change.

• Find out more about application dates relating to this course

• If you perform highly in your Year 12 subjects, your selection rank may be boosted by the Year 12 subject scheme.

  The scheme, which is automatically applied, awards selection rank adjustments to your application based on your marks in subjects that are relevant to the courses you have applied to.

• Your Australian Tertiary Admission Rank (ATAR) is a score between 0.00 and 99.95. It shows you how you rank compared to all the students in your year group in New South Wales. A selection rank combines your ATAR with any other adjustment points that make up your overall university entrance score. Your selection rank may differ from university to university, depending on the adjustment points granted to you at each institution.

• Discover our scholarships for undergraduate, postgraduate and research students. Our scholarships celebrate diversity and academic excellence. Use the scholarship search tool to find the right scholarship for you.

  Scholarships for domestic students

  Scholarships for international students

• Employers tell us the skills our graduates acquire from undertaking a Transdisciplinary Elective sets them apart from the crowd. That’s why we have embedded this program into every undergraduate degree.

  All you need to do is choose the Elective that inspires you the most.

  Transdisciplinary Electives integrate knowledge from multiple disciplines, allowing you to approach complex problems from a range of perspectives.

  By combining methods and insights from various disciplines, transdisciplinary learning often leads to breakthrough ideas and creative innovations that may not be possible within the confines of a single discipline.

  If you find yourself rapt by the world of innovation – you can pair your core degree with a Diploma in Innovation, graduating with two qualifications in the same timeframe.

  In both instances, you’ll work on a real-world challenge presented by an industry partner organisation – partners who often create career pathways for our graduates.

  * Excludes students concurrently enrolled in the Bachelor of Creative Intelligence and Innovation.

• The course is offered on a four-year, full-time basis.

• Applicants must have completed an Australian Year 12 qualification, Australian Qualifications Framework Diploma, or equivalent Australian or overseas qualification at the required level.

  Admission to the combined degree is on merit according to the admissions policy for the Bachelor of Communication (Digital and Social Media).

  Eligibility for admission does not guarantee offer of a place.

  English language requirements

  IELTS Academic: overall 6.5, writing 6.0 TOEFL iBT: overall 79, writing 21 UTS College AE5: Pass Pearson PTE: overall 58, writing 50 Cambridge C1A/C2P: overall 176, writing 169

• 2025 Indicative tuition fees for government-supported domestic students

  All offers for domestic undergraduate students are for Commonwealth Supported Places (CSP).This means the Australian Government contributes to your education costs, and you pay the remaining tuition fees, known as the student contribution. If eligible, you can defer payment through HECS-HELP, or you can choose to pay your fees upfront each session.

  2025 Tuition Fees

  Indicative first-year tuition fee: $16,992

  Indicative total tuition fee: $89,495

  Additional Costs

  Your tuition fees do not include:

  • The Student Services and Amenities Fee (SSAF), which supports student services and activities. If eligible, you can defer this fee using SA-HELP.
  • Textbooks, materials, and other course-related costs.
  • Any applicable payment processing fees (e.g., credit card surcharges).

  Important Information

  • Fees are shown in Australian Dollars (AUD).
  • The indicative tuition fees above are based on full-time study (1 year = 48 credit points).
  • Your actual fees depend on the year you enrol, your study load and the subjects you choose. Some subjects fall into different student contribution bands.
  • You can calculate your student contribution based on the amounts listed in the student contribution table.

• Inherent requirements are academic and non-academic requirements that are essential for successfully completing a course at UTS. You can find the inherent requirements for your course via the inherent requirements directory.

• Social Media Manager
• UX/UI Designer
• Digital Marketer
• Digital Content Manager
• Marketing Manager
• Communications Manager