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    Bachelor of Media and Communications with a Major in Public Relations and Social Media
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    Macquarie University

    Bachelor of Media and Communications with a Major in Public Relations and Social Media

    Macquarie University

    Macquarie University

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    Australia, Sydney

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    Home/Australia//Macquarie University/Bachelor of Media and Communications with a Major in Public Relations and Social Media
    Macquarie University

    Macquarie University

    AustraliaAustralia , Sydney

    Key Facts

    Program Level

    Bachelor

    Study Type

    Full Time

    Delivery

    On Campus

    Course Code

    099147G

    Campuses

    North Ryde

    Program Language

    English

    Start & Deadlines

    Next Intake Deadlines23-Feb-2026
    Apply to this program

    Go to the official application for the university

    Duration 3 year(s)
    Tuition Fee
    AUD 42,000  / year
    Next Intake 23-Feb-2026

    Bachelor of Media and Communications with a Major in Public Relations and Social Media

    About

    Engaging effectively with customers, partners and the community is vital for most organisations. Public relations and social media experts help drive an organisation’s strategic direction via campaigns executed across appropriate communications channels. Studying public relations and social media opens doors to a wide range of exciting careers, including public affairs and lobbying, integrated marketing communications, internal communications, event management and crisis management.

    The Public Relations and Social Media major offers a wide selection of public relations, advertising and social media units that cover both domestic and international contexts. You’ll also have the opportunity to undertake units in areas such as web design, journalism and non-fiction writing. The range of units offered provides you with practical experience in public relations underpinned by a strong base in critical enquiry.

    Requirements

    Entry Requirements

    For international students, Macquarie uses a selection rank to determine the minimum eligibility requirement for each undergraduate course. This rank has been converted into equivalent scores for various recognised international high school qualifications and university entrance examinations, including global qualifications like the International Baccalaureate (IB) and GCE A-Levels.

    For more information on how this score is converted for your qualification, please see our academic entry requirements for international students.

    Career

    Career outcomes

    Set your career in motion

    So that you’re equipped with the knowledge and skills employers require now and in the future, we design many of our degrees in consultation with a range of industries and sectors. Having such experts involved in creating the fundamentals of your degree provides you with opportunities to contextualise your learning, and gain the latest career insights.

    Professions

    • Brand manager
    • Communications specialist
    • Community relations manager
    • Content specialist
    • Crisis communications specialist
    • Digital media strategist
    • Employee engagement specialist
    • Events manager
    • Integrated marketing communication specialist
    • Media and communications researcher
    • Media liaison officer
    • Political media adviser
    • Public or community sector manager
    • Public relations manager
    • Publicity and promotions professional
    • Social media strategist
    • Volunteer engagement specialist

    Employers

    • Advertising and media agencies
    • Businesses and corporations
    • Community organisations
    • Government agencies and departments
    • Marketing and public relations firms
    • Media, creative or communications agencies
    • Multinational corporations
    • NGOs
    • Political parties

    Career information

    Job Outlook – an Australian Government initiative – makes it easy to find career information, including the outlook, pay, main tasks, and physical and other demands of careers that interest you.

    Explore careers on Job Outlook

    Multiply your employability

    In-built internships

    Study a degree with built-in practical experiences, and get an invaluable head start in your career.

    Degrees with internships

    Co-designed degrees

    Study a degree co-designed with industry, and graduate with the knowledge and skills employers want.

    Learn more about our degrees

    Career service

    Get help preparing a résumé, identifying job opportunities and connecting with employers.

    View job opportunities

    Watch video

    Fee Information

    Tuition Fee

    AUD 42,000 

    Application Fee

    AUD  
    Macquarie University

    Bachelor of Media and Communications with a Major in Public Relations and Social Media

    Macquarie University

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    Australia,

    Sydney

    Go to Official WebsiteApply Now!

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