Business Economics with rketing with French

Business Economics focuses on economic concepts, theories, and principles. Learn how these are applied to various business activities inside businesses or organisations and across the wider business world.

You'll develop a strong understanding of the role of marketing in today's multi-channel environment and how marketing fits into a wider organisational context.

In order to become an effective marketer, and be able to allocate resources and tap into growth opportunities, you need to understand all economic factors relating to target markets, particularly around emerging markets.

You'll also study one or two French modules in each level, either as a beginner or at intensive level if you have previously studied the language at Higher/A-Level.

The MA degree should be your choice if you have a stronger interest in the arts, or social science based subjects.

View our full range of undergraduate economics courses.

A range of business-related careers will be open to you, in marketing, finance, administration, statistics, sales, logistics, and human resources. You could work in economics and finance based roles, such as:

• investment management
• insurance
• banking
• accountancy

Your language skills will also open up many opportunities and can offer up some very exciting careers in such sectors as FMCG, working for major brands.