Creative Advertising and Art Direction, BA Hons

University of Greenwich

United Kingdom, London

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Home/United Kingdom/London /University of Greenwich/Creative Advertising and Art Direction, BA Hons

University of Greenwich

United Kingdom , London

Key Facts

Program Level

Bachelor

Study Type

Full Time

Delivery

On Campus

Course Code

W201 G BA/CAAD

Campuses

Greenwich

Program Language

English

Start & Deadlines

Next Intake DeadlinesSeptember-2024

Apply to this program

Go to the official application for the university

Duration 3 year(s)

Tuition Fee

GBP 15,100 / year

Next Intake September-2024

Creative Advertising and Art Direction, BA Hons

About

Co-designed with internationally renowned advertising agency M&C Saatchi, our Creative Advertising and Art Direction degree has a strong employment focus, and an important feature is that you will spend time in the agency. You will learn how to produce advertising and creative content, in a range of media, to enable you to be adaptable for any creative department for a diverse range of audiences. You can specialise in art direction, copywriting, moving image, experiential, digital content and a variety of other visual and written branded communications. Your skills are built up over practical modules, critical and research modules and industry modules. There is a lot to learn but we all believe it should be fun.

Graduates will be able to pursue careers in private and public companies, for creative advertising agencies, 360Â° agencies, experiential, content and digital agencies and for the charity sector.

UCAS points

72 (view full requirements)(full requirements below)

Course/institution codes

W201 G BA/CAAD

Interested in a different year?

Select your preferred

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Co-designed with internationally renowned advertising agency you will develop a creative and strategic skill set for creative advertising and communications environments

This degree promotes diversity of representation and inclusion by supporting a wide and diverse set of applicants and extending student networks in industry

The course is designed to stimulate you intellectually and creatively, advancing critical engagement with practice, theory, industry, audiences, and social and cultural capital

You will have plenty of opportunities to publicly present work created in a wide scope of media, materials and processes and future-facing digital technologies

Prepares you to go into the wider world of work as change makers, demonstrating an understanding of sustainable consumption and production patterns.

Requirements

Entry Requirements

Tawjihi with minimum 80%
English language requirements

English Program Requirements

The most widely available and commonly held English language qualification by international students is the IELTS test, run by the British Council. If you do not hold a valid English language qualification before you apply to study with us, any offer we make will be conditional on you achieving a required IELTS score.

Career

Careers and placements

Will I have a work placement?

We have two dedicated modules that give experience of agency work and address professional practices, establishing networks, and development of creative advertising portfolios.

In addition, in Year 2, students respond to a series of live industry briefs and attend award shows â€“ Our lecturers have had a number of student winners for D&AD competitions.

M&C Saatchi will take a small number of competitive placements from the degree group between year 2 and year 3.

How long is my placement?

Work-based learning module placements normally last a week to a month depending on the individual companies.

What are the financial arrangements?

Dependent on individual companies.

What sort of careers do graduates pursue?

Graduates will be able to pursue careers in private and public companies, for traditional agencies, 360Â° agencies, experiential, content and digital agencies and for the charity sector.

Industry Skills and Mentoring

The unique partnership with M&C Saatchi means you will be supported in your live projects by creatives within the M&C Saatchi group and some of your time will be spent in the agency. You will also have presentations and advice from professionals from the broad range of creative professions that feed into advertising and branding work. You will get to present to industry and clients and come to feel more at home in these environments.

Are internships available?

Students are encouraged to take up Summer internships during the Summer holidays, though it is up to the student to find them. Support is available to students from the Employability and Careers Service when applying for placements and internships.

Do you provide employability services?

Employability activities take place all the time at Greenwich and students are encouraged to take part in as many opportunities as possible. The central Employability and Careers Service provides support for students preparing to apply for placements and graduate roles, such as CV clinics, mock interviews and employability skills workshops. In addition, your School has a dedicated Employability Officer who will be organising work-related activities throughout the year which will help you to build you industry knowledge and networks.

Fee Information

Tuition Fee

GBP 15,100 / year

How to Apply

International applicants can apply via an authorised in-country representative or direct to the university via the online application form.

If you prefer, you can also apply through the Universities and Colleges Admissions Service (UCAS).

If you would like to find out more about us before making an application, or discuss how your qualifications equate with our entry requirements, telephone our International Office on +44 (0)20 8331 8136, or drop us an email at [email protected].

In order for the university to assess your suitability to the course, you will need to submit a completed application, including your full academic transcripts, any English language qualifications and references (and any other additional documentation required for your choice of course).

Applying online

You can apply using the online application form, through the Universities and Colleges Admissions Service (UCAS), or via one of our in-country representatives.

Our in-country representatives are able to offer you advice on application and visa requirements. To contact the representative in your country, visit our country specific guidance.

To apply for a research programme such as a PhD, please view applying for a research degree.

What happens next?

Upon receipt of your application, the International Office will make an assessment of your suitability to the course, taking into consideration your education history, academic and language qualifications, any business experience, references and your personal statement.

Receiving an offer

If you meet the entry criteria, you may receive an unconditional offer. If you have yet to meet a condition, such as IELTS score of 6.0, or if you have to complete an academic qualification, you will receive a conditional offer subject to you satisfying that condition.

If you do not meet the requirements, you may be offered a place on a more suitable course.

If you applied through a representative, the offer will be addressed to you and sent to their office.

All offers are sent electronically to either our agent or direct to your e-mail account. Only authorised University of Greenwich staff can make offers of courses. Normally, this means course directors and admissions tutors. The International Office makes offers for courses up to and including Master's degree level. In-country representatives do not make offers, but will pass on offers made by the university.

Accepting your offer

If you wish to accept the offer, please sign and return the acceptance of place, accompanied by the pre-registration deposit.

As soon as you fulfil any academic conditions of your offer, it is important you send us your documentation, so that we can qualify your offer as unconditional. Following this, we can initiate the process assisting you to obtain your Confirmation of Acceptance of Studies (CAS) reference number, you will be sent a CAS checking sheet, which you must check, complete and return as soon as you can. We will then be able to issue a CAS statement containing your CAS number.

Please note: All applicants making student visa applications from outside the EEA/EU, or who are already studying in the UK and applying for a new course, require an electronic Confirmation of Acceptance of Studies (CAS) reference number instead of a visa letter.