Marketing & Strategy (MSc)

Course overview

Planning for a career in marketing or strategic management, brand management, or maybe business planning in a management consultancy or a marketing agency? Do you want to challenge the status quo and make a difference?

Ranked 2nd in the UK and 7th in the world*, our specialist MSc Marketing & Strategy equips students with the tools needed to make a desired impact on innovative marketing or strategic decisions, both within companies and from advisory functions in service providers and consultancies. Our unique combination of teaching, interaction with experts, and exposure to the latest contemporary content provides students with a platform to apply learned techniques to ‘real-world’ scenarios. Students undertaking the MSc Marketing & Strategy will gain the creative and analytical skillset needed to flourish in their career.

Throughout this course, you’ll critically assess how best to utilise marketing at the heart of organisational strategy. The intrinsically linked strands of this degree enhance your understanding of the broader implications of decisions for the organisation as a whole, giving you the confidence and expertise to apply your skills in a variety of roles, thereby furthering company development. This course equips the changemakers of the future.

*QS Business Masters Rankings 2025

Skills from this degree

• Delve into both Marketing and Strategy to gain a balanced understanding of key disciplines
• Gain a real-life industry perspective from regular guest speakers and case studies
• Become a specialist in Marketing, Strategy, or both
• Develop your industry acumen by accessing our CareersPlus service with specialist careers coaches.

Learn more via the WBS websiteLink opens in a new window

Warwick welcomes applications with good degrees from respected universities in Jordan.

From Jordan, for Postgraduate Taught courses, we would typically require a 4-year bachelors degree from a recognised institution for entry, with the following equivalencies:

If you need any advice or guidance on the qualifications above, our Middle East and North Africa Team are here to help. Contact them at mena@warwick.ac.uk.

See our Jordan Country Information page for guidance, contacts and upcoming events in your country.

Careers

Graduates from this course have gone on to work for employers including:

• Alibaba
• Chanel
• EssenceMediacom
• Ipsos
• Jaguar Land Rover
• KPMG
• PwC
• Unilever

They have pursued roles such as:

• Analyst
• Auditor
• Brand and Communications Manager
• Business Transformation Engineer
• Consultant
• Content Marketing Specialist
• Creative Designer
• Creative Director
• Customer Experience Executive
• Digital Marketing Executive
• Investment Manager
• Marketing Project Manager
• Marketing Researcher
• People Technology Consulting
• Programmatic Account Executive
• Senior Planning Manager
• Senior Strategic Planner
• Sports Director
• Strategy Executive

Helping you find the right career

We have our own dedicated careers team at Warwick Business School, called WBS CareersPlus. You will have access to one-to-one career guidance appointments, CV checks and tailored mock interviews.

Personalised support

The WBS CareersPlus team will support you and help you to understand yourself and your strengths. They can help you to identify possible career paths, and to set and achieve your career ambitions. This helps to boost your employability and helps you prepare for your career.

You can take advantage of personalised careers coaching and advice. Our one-to-one careers appointments can help you if you have a question about writing applications, wish to explore your career options, or need to prepare for interviews and assessment centres.