Saint Louis University's product and brand management post-baccalaureate certificate is designed to provide students with an understanding of the processes and strategies for introducing new products and building successful brands.
Students will gain a broad understanding of the strategies, tools, and consumer research and analytics needed to manage the introduction of new products and the building of successful brands. Offered online, this certificate provides core content for understanding, managing, and delivering new products and services in an ever-changing, innovation-based ecosystem.
