Advertising has changed vastly over the past few years with the advent of social media and many new digital channels. At the same time, advertising has become more fully integrated into the day-to-day activities of many companies. This degree program has been created to produce job-ready graduates who possess general business skills and expertise in modern advertising techniques.
The University of Notre Dame Australia focuses on creating job-ready graduates. Through a unique combination of case studies and team-based learning, industry speakers and practical internships, the program prepares you for the challenges you’ll face once you’ve entered the workforce.
This program covers a wide range of business topics alongside those which focus on advertising. Courses include accounting, economics, media planning and advertising design. Graduates are equipped for several different roles – they are also eligible to join professional organisations such as the International Advertising Association and Australian Marketing Institute.
