Graduate Certificate of Marketing Technology

The world of marketing is witnessing a dramatic transformation. How organisations work and implement marketing in practice is changing at breakneck speed. It is crucial that practitioners of the future are skilled across a vast set of marketing technology solutions. Supercharge your career prospects and earning potential in under 12 months with Deakin’s Graduate Certificate of Marketing Technology.

This course equips marketing professionals with the essential MarTech knowledge and capabilities to drive business success. Suited to anyone who wishes to enhance their existing marketing expertise with the latest thinking about technology enhanced marketing practice, you will learn from award-winning practitioners and academics with valuable industry insights.

Want to propel your career prospects with sought-after MarTech skills?

Developed in response to industry demand, the Graduate Certificate of Marketing Technology is a step up from digital marketing. Critically, your learning is delivered by Deakin Business School, ensuring a commercial sustainability lens on marketing benefits and outcomes. Your instructors blend the world’s best minds in marketing science and practice. They possess strong applied technology and analytical skills and are published in the most elite business journals in the world.

The graduate certificate prepares you to be able to:

• Design or recommend a strategic MarTech eco-system suitable for your organisation.
• Activate data insights and assure marketing performance.
• Design and manage customer interactions holistically over the entire customer journey.
• Embrace artificial intelligence, automation and technology platforms.

• Begin the application process

  We have a network of experienced authorised agents around the world who can help you through the application process. They are trained to provide advice and information on Deakin University and our degrees. Find out if you need to use a Deakin authorised agent to submit your application.

• Check entry requirements

  Entry requirements differ depending on your degree or country of residence. Before starting your application, read through the entry requirements on the course page entry requirement tab.

  Need to improve your English language skills?

  You can enrol at the Deakin University English Language Institute and study a course to improve your English language skills. If you pass, this can help you get into most Deakin degrees. Please note, this page is available in both Indonesian and Vietnamese.

  Need help meeting the academic requirements?

  Deakin College is your first step towards your dream degree at Deakin University. With small class sizes and a supportive environment, Deakin College sets you up for success at university.

• Certify supporting documents

  Most documents need to be certified. For example, award certificates, academic transcripts and your identity papers (passport). Documents in languages other than English will also need to be translated. Take the original document and a photocopy to an authorised person (for example, justice of the peace, public notary, member of the police force or Australian lawyer), to sign.

  Be sure to attach all requested supporting documentation, otherwise your application could be delayed. If you get your application in early, this gives us more time to arrange visas and accommodation if you need them.

• Submit your application

  Depending on your nationality and country of residence, you can submit your application directly to Deakin through our online international student application service StudyLink Connect or through a Deakin authorised agent.